---
title: Raise the Standard of War Savings
url: https://propagandaarchive.org/collection/uk-raise-the-standard-of-war-savings-chorley-bank-1939/
description: An armoured knight on horseback carries a banner reading 'Raise the standard of war savings and your own security by increasing your deposits in Chorley
section: Collection
---

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3. Raise the Standard of War Savings

[![Raise the Standard of War Savings, 1939 UK poster: An armoured knight on horseback carries a banner reading 'Raise](https://propagandaarchive.org/collection/images/uk-raise-the-standard-of-war-savings-chorley-bank-1939.jpg)](https://propagandaarchive.org/collection/images/uk-raise-the-standard-of-war-savings-chorley-bank-1939.jpg)

# Raise the Standard of War Savings

An armoured knight on horseback carries a banner reading 'Raise the standard of war savings and your own security by increasing your deposits in Chorley Trustee Savings Bank'. The tell is the knight imagery, which transfers heroic associations to saving, and the abstract word 'security' joined to bank deposits.

## Propaganda techniques used in this poster

[Transfer](https://propagandaarchive.org/techniques/transfer/) [Glittering generalities](https://propagandaarchive.org/techniques/glittering-generalities/)

## Text on the object

Original (English) · read from the image, not independently checked

```
RAISE THE STANDARD
OF WAR SAVINGS

AND YOUR OWN
Security BY
INCREASING
YOUR DEPOSITS
in
CHORLEY
TRUSTEE
SAVINGS
BANK

[seal:] TRUSTEE SAVINGS BANK SECURITY
```

[← "Raise the Standard" of War Savings](https://propagandaarchive.org/collection/uk-raise-the-standard-of-war-savings-1939/) [Rank & Badges →](https://propagandaarchive.org/collection/uk-rank-and-badges-chart-1939/)

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