---
title: Tough Tactics
url: https://propagandaarchive.org/collection/uk-tough-tactics-fighting-fit-1939/
description: A black-and-red silhouette of two soldiers grappling, one with a rifle and fixed bayonet, under the title 'Tough Tactics' and the slogan 'Fighting fit.
section: Collection
---

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3. Tough Tactics

[![Tough Tactics, 1939 UK poster: A black-and-red silhouette of two soldiers grappling, one with a rifle and fixed bayonet](https://propagandaarchive.org/collection/images/uk-tough-tactics-fighting-fit-1939.jpg)](https://propagandaarchive.org/collection/images/uk-tough-tactics-fighting-fit-1939.jpg)

# Tough Tactics

A black-and-red silhouette of two soldiers grappling, one with a rifle and fixed bayonet, under the title 'Tough Tactics' and the slogan 'Fighting fit, fit to fight'. The tell for glittering generalities is the slogan, a virtue phrase standing in for any specific training or fitness measure; the poster is a numbered series item.

## Propaganda techniques used in this poster

[Glittering generalities](https://propagandaarchive.org/techniques/glittering-generalities/)

## Text on the object

Original (English) · read from the image, not independently checked

```
TOUGH
TACTICS

FIGHTING FIT
FIT TO FIGHT

TOUGH TACTICS POSTER No 2
```

[← Torpedo the Axis!](https://propagandaarchive.org/collection/uk-torpedo-the-axis-1939/) [Transport feeds the front line - We keep 'em running (Ministry of Supply No. 95) →](https://propagandaarchive.org/collection/uk-transport-feeds-the-front-line-ministry-of-supply-1939/)

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