---
title: Transport Is Vital! Don't Clog the Wheels
url: https://propagandaarchive.org/collection/uk-transport-is-vital-dont-clog-the-wheels-1939/
description: A red winged-helmet figure with a caduceus before cogwheels, under 'Transport is vital! Tagged by technique, with source and rights.
section: Collection
---

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3. Transport Is Vital! Don't Clog the Wheels

[![Transport Is Vital! Don't Clog the Wheels, 1939 UK poster: A red winged-helmet figure with a caduceus before cogwheels, under](https://propagandaarchive.org/collection/images/uk-transport-is-vital-dont-clog-the-wheels-1939.jpg)](https://propagandaarchive.org/collection/images/uk-transport-is-vital-dont-clog-the-wheels-1939.jpg)

# Transport Is Vital! Don't Clog the Wheels

A red winged-helmet figure with a caduceus before cogwheels, under 'Transport is vital! Don't clog the Wheels - avoid rush hour travel and let the Workers "Go to it" in comfort'. The tell for glittering generalities is 'vital' and 'Go to it' offered as the reason; the stated request itself (travel off-peak) is plain and checkable.

## Propaganda techniques used in this poster

[Glittering generalities](https://propagandaarchive.org/techniques/glittering-generalities/)

## Text on the object

Original (English) · read from the image, not independently checked

```
TRANSPORT is vital!
Don't clog the Wheels -
AVOID RUSH HOUR TRAVEL
and let the Workers "GO TO IT"
in comfort

ISSUED BY THE THOMAS TILLING GROUP OF COMPANIES, ENGLAND
```

[← Transport feeds the front line - We keep 'em running (Ministry of Supply No. 95)](https://propagandaarchive.org/collection/uk-transport-feeds-the-front-line-ministry-of-supply-1939/) [Travel Mid-Week →](https://propagandaarchive.org/collection/uk-travel-mid-week-tilling-1939/)

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