---
title: A União Faz a Força [Union Makes Strength]
url: https://propagandaarchive.org/collection/us-ociaa-a-uniao-faz-a-forca-arias-bernal-portuguese-1940/
description: A handshake between a worker and a helmeted soldier is overprinted on a factory skyline under the slogan 'Union Makes Strength'.
section: Collection
---

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3. A União Faz a Força [Union Makes Strength]

[![A União Faz a Força \[Union Makes Strength\], 1940 US poster: A handshake between a worker and a helmeted soldier](https://propagandaarchive.org/collection/images/us-ociaa-a-uniao-faz-a-forca-arias-bernal-portuguese-1940.jpg)](https://propagandaarchive.org/collection/images/us-ociaa-a-uniao-faz-a-forca-arias-bernal-portuguese-1940.jpg)

# A União Faz a Força [Union Makes Strength]

A handshake between a worker and a helmeted soldier is overprinted on a factory skyline under the slogan 'Union Makes Strength'. Below, three cartoon Axis leaders with swastika-marked bandages and insignia look up at it, drawn as small, comic and bruised; the caricature is the name-calling tell, the abstract slogan the glittering generality.

## Propaganda techniques used in this poster

[Name-calling](https://propagandaarchive.org/techniques/name-calling/) [Glittering generalities](https://propagandaarchive.org/techniques/glittering-generalities/)

## Text on the object

Original (Portuguese) · read from the image, not independently checked

```
A UNIÃO FAZ A FORÇA

Publicado pelo Coordenador de Assuntos Interamericanos, E. U. A.
```

English translation (machine translation by Claude, not verified by a fluent reader)

```
UNION MAKES STRENGTH

Published by the Coordinator of Inter-American Affairs, U.S.A.
```

[← Liberté (Belgian flag, 'Unity of Strength' design)](https://propagandaarchive.org/collection/unity-of-strength-liberte-belgian-flag-1940/) [\[Mexican figure confronting four Nazi officers before a map of Latin America\] (NARA 'Portuguese War Poster \[1\]') →](https://propagandaarchive.org/collection/us-ociaa-nazi-officers-latin-america-arias-bernal-spanish-1940/)

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- [Behistun (Bisotun) rock relief and trilingual inscription of Darius I: the king, two attendants and the bound rebel leaders beneath the winged figure of Ahuramazda](https://propagandaarchive.org/collection/behistun-relief-darius-and-rebels-521bce/) (Achaemenid Empire · 0000 · Card stacking, Name-calling, Testimonial). Content note: Shows bound captives before the king, and the inscription records the mutilation and public execution of rebel leaders, as the king's own account.
- [Passional Christi und Antichristi: the emperor kisses the pope's foot (leaf 'Antichristus')](https://propagandaarchive.org/collection/passional-christi-antichristi-emperor-kisses-pope-1521/) (Electoral Saxony · 1521 · Name-calling, Card stacking)
- [Anacoana fut pendue sans raison (engraving in Le miroir de la cruelle et horrible tyrannie espagnole)](https://propagandaarchive.org/collection/anacoana-hanged-miroir-tyrannie-espagnole-1620/) (Dutch Republic · 1620 · Fear appeal, Name-calling). Content note: Engraving of a hanged, bare-breasted Taino woman, burning huts and people being killed by Spanish soldiers.
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- [The Highlanders Medley, or The Duke Triumphant (A Loyal Song)](https://propagandaarchive.org/collection/highlanders-medley-duke-triumphant-1746/) (Great Britain · 1746 · Name-calling, Transfer)
- [The North Briton, No. XLV, 23 April 1763 (John Wilkes), opening page](https://propagandaarchive.org/collection/north-briton-no-45-wilkes-1763/) (Kingdom of Great Britain · Apr 23, 1763 · Name-calling)
- [The Bloody Massacre perpetrated in King Street Boston on March 5th 1770 by a party of the 29th Regt.](https://propagandaarchive.org/collection/revere-bloody-massacre-king-street-1770/) (Province of Massachusetts Bay · Mar 1770 · Name-calling, Card stacking). Content note: Hand-coloured engraving of bloodied dead and wounded colonists after soldiers fired on a crowd.
- [Marche du Dom Quichotte moderne pour la deffence du Moulin des Abus (March of the Modern Don Quixote in Defence of the Mill of Abuses)](https://propagandaarchive.org/collection/dom-quichotte-moulin-des-abus-1791/) (France · 1791 · Name-calling, Transfer)