---
title: Irmãos de Armas [Brothers in Arms]
url: https://propagandaarchive.org/collection/us-ociaa-irmaos-de-armas-1944/
description: Two smiling, bandaged soldiers with arms around each other's shoulders, one with a U.S. flag shoulder patch and one with a 'BRASIL' patch.
section: Collection
---

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3. Irmãos de Armas [Brothers in Arms]

[![Irmãos de Armas \[Brothers in Arms\], 1944 US poster: Two smiling, bandaged soldiers with arms around each other's shoulders](https://propagandaarchive.org/collection/images/us-ociaa-irmaos-de-armas-1944.jpg)](https://propagandaarchive.org/collection/images/us-ociaa-irmaos-de-armas-1944.jpg)

# Irmãos de Armas [Brothers in Arms]

Two smiling, bandaged soldiers with arms around each other's shoulders, one with a U.S. flag shoulder patch and one with a 'BRASIL' patch, stand against a blue ground under the Portuguese headline 'Irmãos de Armas'. The shared wounds and embrace merge the two nations into one fighting body (identity-fusion), and 'brothers in arms' is a warm virtue phrase carrying the argument (glittering generalities).

## Propaganda techniques used in this poster

[Identity fusion](https://propagandaarchive.org/techniques/identity-fusion/) [Glittering generalities](https://propagandaarchive.org/techniques/glittering-generalities/)

## Text on the object

Original (Portuguese) · read from the image, not independently checked

```
IRMÃOS DE ARMAS

BRASIL

617588
PUBLICADO PELO COORDENADOR DE ASSUNTOS INTERAMERICANOS, WASHINGTON, E.U.A.

[signature:] [illegible]
```

English translation (machine translation by Claude, not verified by a fluent reader)

```
BROTHERS IN ARMS

BRAZIL

617588
PUBLISHED BY THE COORDINATOR OF INTER-AMERICAN AFFAIRS, WASHINGTON, U.S.A.

[signature:] [illegible]
```

[← O Almirante Chester W. Nimitz \[Admiral Chester W. Nimitz\]](https://propagandaarchive.org/collection/us-ociaa-admiral-nimitz-portuguese-1944/) [La Superfortaleza \[The Superfortress\] →](https://propagandaarchive.org/collection/us-ociaa-la-superfortaleza-b29-spanish-1944/)

## More propaganda examples that use the same techniques

- [Our job is to beat the Hun. Vote Union Government (Canada, 1917 election)](https://propagandaarchive.org/collection/our-job-is-to-beat-the-hun-union-government-1917/) (Canada · 1917 · Name-calling, Identity fusion). Content note: Ethnic slur ('Hun') for Germans in the slogan.
- [Julistus (Proclamation): Red Guard committee denies rumours and orders rumour-spreaders arrested](https://propagandaarchive.org/collection/punakaarti-julistus-huhut-1918/) (Finland · 1918 · Identity fusion)
- [Salzburg 20-Kronen "Anschluss" voucher (1921)](https://propagandaarchive.org/collection/salzburg-anschluss-voucher-20-kronen-1921/) (Austria · 1921 · Identity fusion)
- [The Bombay Chronicle, article on a foreign-cloth bonfire (July 30, 1921)](https://propagandaarchive.org/collection/bombay-chronicle-cloth-bonfire-1921/) (British India · Jul 30, 1921 · Identity fusion, Glittering generalities)
- [L'Unione Sarda, 24 March 1929: 'Il voto di oggi, è atto di fede' (plebiscite day front page)](https://propagandaarchive.org/collection/unione-sarda-plebiscito-front-page-1929/) (Fascist Italy · Mar 24, 1929 · Identity fusion, Glittering generalities)
- [Zwei SA-Männer bringen ein Hitler-Plakat an (Mecklenburg)](https://propagandaarchive.org/collection/sa-maenner-kleben-hitler-plakat-mecklenburg-1932/) (Weimar Republic · Jun 21, 1932 · Identity fusion). Content note: Photograph of SA men in uniform with swastika armband putting up a Hitler election poster, 1932.
- [Hitlerjugend, Deutsches Jungvolk: Altmetallsammlung](https://propagandaarchive.org/collection/hj-altmetallsammlung-jungvolk-1933/) (Nazi Germany · 1933 · Identity fusion). Content note: Deutsches Jungvolk boys in uniform collecting scrap metal, 1933.
- [Marine-HJ werben für den Bau von HJ-Heimen (Handwagen mit Plakat)](https://propagandaarchive.org/collection/marine-hj-werbung-hj-heime-1933/) (Nazi Germany · 1933 · Identity fusion). Content note: Hitler Youth members in uniform with swastika armbands and flags promoting the building of Hitler Youth homes.
