---
title: '"Again the Springboard of Civilization!"'
url: https://propagandaarchive.org/collection/us-owi-alston-again-the-springboard-of-civilization-1943/
description: A helmeted soldier seen from behind, rifle with fixed bayonet in hand, stands on the North African coast facing a map of the Mediterranean.
section: Collection
---

1. [Home](https://propagandaarchive.org/)
2. [Collection](https://propagandaarchive.org/collection/)
3. "Again the Springboard of Civilization!"

[!["Again the Springboard of Civilization!", 1943 US cartoon: A helmeted soldier seen from behind, rifle with fixed bayonet](https://propagandaarchive.org/collection/images/us-owi-alston-again-the-springboard-of-civilization-1943.jpg)](https://propagandaarchive.org/collection/images/us-owi-alston-again-the-springboard-of-civilization-1943.jpg)

# "Again the Springboard of Civilization!"

A helmeted soldier seen from behind, rifle with fixed bayonet in hand, stands on the North African coast facing a map of the Mediterranean, the bayonet pointing at Italy and Germany. The tell is glittering generalities: 'civilization' is invoked as a value and Africa as its springboard, while the soldier's service is placed in a long civilizational tradition.

## Propaganda techniques used in this cartoon

[Glittering generalities](https://propagandaarchive.org/techniques/glittering-generalities/) [Transfer](https://propagandaarchive.org/techniques/transfer/)

## Text on the object

Original (English) · read from the image, not independently checked

```
AFRICA
ITALY
SICILY
SARDINIA [partly cut off: "RDINIA"]
CORSICA [partly cut off]
FRANCE
GERMANY
YUGOSLAVIA
GR
"AGAIN THE SPRINGBOARD OF CIVILIZATION!"
Alston OWI
```

[← All He Needed Was a Little More Gas!!](https://propagandaarchive.org/collection/us-owi-all-he-needed-was-a-little-more-gas-1943/) [Austin Curtis, Scientist, Successor to Dr. Carver →](https://propagandaarchive.org/collection/us-owi-alston-austin-curtis-1943/)

## More propaganda examples that use the same techniques

- [Gypsum alabaster slab inscribed in cuneiform, from Nimrud (Kalhu), reign of Ashurnasirpal II](https://propagandaarchive.org/collection/nimrud-slab-ashurnasirpal-ii-inscription-883bce/) (Neo Assyrian Empire · 0000 · Transfer, Glittering generalities)
- [Colour lithograph of the Latin text of the Res Gestae Divi Augusti on the wall of the temple of Roma and Augustus at Ancyra, with the heading in large letters (Perrot, Guillaume and Delbet, 1872)](https://propagandaarchive.org/collection/lithograph-res-gestae-ancyra-heading-0014/) (Roman Empire · 0014 · Card stacking, Glittering generalities)
- [Bronze sestertius of Trajan, reverse S P Q R OPTIMO PRINCIPI, S C, the emperor on horseback riding down an enemy](https://propagandaarchive.org/collection/sestertius-trajan-optimo-principi-0103/) (Roman Empire · 0103 · Testimonial, Glittering generalities)
- [Gold solidus of Constantine I, reverse RESTITVTORI LIBERTATIS](https://propagandaarchive.org/collection/solidus-constantine-i-restitutori-libertatis-0313/) (Roman Empire · 0313 · Glittering generalities)
- [Gold solidus of Justinian I, reverse VICTORIA AVGGG with Victory holding a Christogram staff](https://propagandaarchive.org/collection/solidus-justinian-i-victoria-avggg-0538/) (Byzantine Empire · 0538 · Transfer, Glittering generalities)
- [The Armada Portrait of Elizabeth I (Royal Museums Greenwich version), oil on panel](https://propagandaarchive.org/collection/armada-portrait-elizabeth-i-greenwich-1588/) (England · 1588 · Transfer, Glittering generalities)
- [Medal of Elizabeth I: portrait in a ruff, reverse an ark on stormy waves with SAEVAS TRANQVILLA PER VNDAS (18th-century aftercast of a 1588 model)](https://propagandaarchive.org/collection/elizabeth-i-ark-medal-aftercast-1588/) (England · 1588 · Transfer, Glittering generalities)
- [Frontispiece to Eikon Basilike, The Pourtraicture of His Sacred Majestie in his Solitudes and Sufferings (Hollar, 1649)](https://propagandaarchive.org/collection/eikon-basilike-frontispiece-hollar-1649/) (Dutch Republic · 1649 · Transfer, Glittering generalities)
