--- title: 'Vaterland, Familie, Zukunft: 8. Kriegsanleihe (Fatherland, Family, Future: 8th War Loan)' url: https://propagandaarchive.org/collection/vaterland-familie-zukunft-1918/ description: A helmeted soldier holds a sleeping child, with a woman at his shoulder, under the words 'Fatherland, Family, Future'. section: Collection --- [Collection](https://propagandaarchive.org/collection/) [![Vaterland, Familie, Zukunft: 8. Kriegsanleihe (Fatherland, Family, Future: 8th War Loan)](https://propagandaarchive.org/collection/images/vaterland-familie-zukunft-1918.jpg)](https://propagandaarchive.org/collection/images/vaterland-familie-zukunft-1918.jpg) # Vaterland, Familie, Zukunft: 8. Kriegsanleihe (Fatherland, Family, Future: 8th War Loan) A helmeted soldier holds a sleeping child, with a woman at his shoulder, under the words 'Fatherland, Family, Future'. The three words stand in for any statement of what the loan or the insurer's war-loan policy returns: swap them for an interest rate or a term and the poster has nothing left to say. - **Date:** 1918 - **Period:** [First World War](https://propagandaarchive.org/collection/#era=wwi) - **Made by:** Oesterreichischer Phönix life-insurance company, Vienna (Austrian war-loan campaign); artist Walter Ditz - **Region:** [Western and Central Europe](https://propagandaarchive.org/collection/#region=western-central-europe) - **Country:** [Austria Hungary](https://propagandaarchive.org/collection/#country=austria-hungary) - **Medium:** [Poster](https://propagandaarchive.org/collection/#medium=poster) - **Issuer type:** [Corporation](https://propagandaarchive.org/collection/#actor=corporation) - **Regime:** [Austria Hungary](https://propagandaarchive.org/collection/#regime=austria-hungary) - **Leader:** [Karl I](https://propagandaarchive.org/collection/#leader=karl-i) - **Audience:** [Domestic public](https://propagandaarchive.org/collection/#audience=domestic-public) - **Purpose:** [Fundraise](https://propagandaarchive.org/collection/#purpose=fundraise) - **Themes:** [Economy and finance](https://propagandaarchive.org/collection/#theme=economy-finance), [Home front](https://propagandaarchive.org/collection/#theme=home-front) - **Event:** [World War I](https://propagandaarchive.org/collection/#event=world-war-i) - **Techniques:** [Glittering generalities](https://propagandaarchive.org/techniques/glittering-generalities/) - **Source:** Identified Openly sourced: the speaker is who they say they are - **Source:** [Library of Congress](https://www.loc.gov/item/2004665829/), retrieved September 27, 2026 - **Rights:** Public domain in the U.S. (published before 1931) Ditz, Walter, 1888-1925, artist; Rehse Archiv für Zeitgeschichte und Publizistik, DLC, former owner. 1918. Library of Congress, LC-USZC4-11512. ## Text on the object Original (German) · read from the image, not independently checked ``` VATERLAND =FAMILIE=ZUKUNFT= K.K.PRIVIL.LEBENS- VERSICHERUNGS-GESELL. OESTERR.PHÖNIX IN WIEN — ZEICHNET KRIEGS-ANLEIHE! SORGET FÜR EUCH UND EURE LIEBEN! K.K.PRIVIL.LEBENS- VERSICHERUNGS-GESELL. OESTERR.PHÖNIX — IN WIEN — TRETET — DER — KRIEGS-ANLEIHE- VERSICHERUNG BEI! =8·KRIEGS·ANLEIHE= WALTER DITZ MÜNCHEN Münchener Buchgewerbehaus M. Müller & Sohn [illegible — small printer's credit, bottom right] ``` English translation (machine translation by Claude, not verified by a fluent reader) ``` FATHERLAND =FAMILY=FUTURE= Imperial-Royal Privileged Life Insurance Company Austrian Phoenix in Vienna — subscribe to the war loan! Provide for yourselves and your loved ones! Imperial-Royal Privileged Life Insurance Company Austrian Phoenix — in Vienna — Join — the — war-loan insurance! =8th WAR LOAN= WALTER DITZ MUNICH Munich Book-Trade House M. Müller & Sohn [illegible] ``` 'Zeichnet Kriegs-Anleihe!' and 'Tretet der Kriegs-Anleihe-Versicherung bei!' are each spread across the last two lines of their respective side panel; rendered here on one line each of the translation for readability. A second, smaller printer's line to the right of 'Münchener Buchgewerbehaus M. Müller & Sohn' is not legible in this scan. Kodak gray-scale and color-control calibration strips down the photograph's margins are archival scanning references, not part of the poster, and are omitted. [← Державний кредитовий білет, 100 гривень (State Credit Note, 100 Hryven; legend 'Ukrainian People's Republic', 1918)](https://propagandaarchive.org/collection/unr-100-hryven-note-1918/) [Victory Bonds will help stop this. Kultur vs. humanity (Canada) →](https://propagandaarchive.org/collection/victory-bonds-kultur-vs-humanity-canada-1918/) ## Using the same techniques - [Gold solidus of Constantine I, reverse RESTITVTORI LIBERTATIS](https://propagandaarchive.org/collection/solidus-constantine-i-restitutori-libertatis-0313/) (0313 · Glittering generalities) - [Gold solidus of Justinian I, reverse VICTORIA AVGGG with Victory holding a Christogram staff](https://propagandaarchive.org/collection/solidus-justinian-i-victoria-avggg-0538/) (0538 · Transfer, Glittering generalities) - [Frontispiece to Eikon Basilike, The Pourtraicture of His Sacred Majestie in his Solitudes and Sufferings (Hollar, 1649)](https://propagandaarchive.org/collection/eikon-basilike-frontispiece-hollar-1649/) (1649 · Transfer, Glittering generalities) - [Trois Tetes sous l'meme bonnet (three heads under the same cap)](https://propagandaarchive.org/collection/trois-tetes-sous-le-meme-bonnet-1789/) (1789 · Plain folks, Glittering generalities) - [Proclamation by the Queen in Council, to the Princes, Chiefs, and People of India (printed sheet, Allahabad, 1 November 1858)](https://propagandaarchive.org/collection/queens-proclamation-to-the-people-of-india-1858/) (Nov 1, 1858 · Glittering generalities, Scapegoating) - [The Great Battle of Ansong Ford: The Valor of Captain Matsuzaki](https://propagandaarchive.org/collection/ansong-ford-toshikata-1894/) (1894 · Glittering generalities) - ['The Congress Cross or "Swastik"' (Pickings from the Hindi Punch, Bombay, February 1896)](https://propagandaarchive.org/collection/hindi-punch-congress-swastik-1896/) (Feb 1896 · Transfer, Glittering generalities) - [Un combate en el río Zapote (A Fight on the Zapote River), Blanco y Negro](https://propagandaarchive.org/collection/un-combate-en-el-rio-zapote-1898/) (Jul 9, 1898 · Transfer, Glittering generalities)