---
title: Възвание към селския народ в Варненския окръг (Appeal to the peasant people of the Varna district)
url: https://propagandaarchive.org/collection/vazvanie-bzns-varna-1922/
description: A full-sheet Bulgarian appeal 'to the peasant people in the Varna district' for the 19 February 1922 rural-municipal elections.
section: Collection
---

[Collection](https://propagandaarchive.org/collection/)

[![Възвание към селския народ в Варненския окръг (Appeal to the peasant people of the Varna district)](https://propagandaarchive.org/collection/images/vazvanie-bzns-varna-1922.jpg)](https://propagandaarchive.org/collection/images/vazvanie-bzns-varna-1922.jpg)

# Възвание към селския народ в Варненския окръг (Appeal to the peasant people of the Varna district)

A full-sheet Bulgarian appeal 'to the peasant people in the Varna district' for the 19 February 1922 rural-municipal elections. Its bold lead paragraphs say a vote for the Agrarian Union is a vote 'for the salvation of the country', while a vote for other parties 'pours water into the mills of the pogromists and troublemakers' and prepares the rule of 'bloody wars, bribery, depravity, anarchy, madness, Bolshevism'.

- **Date:** February 1, 1922
- **Period:** [Interwar](https://propagandaarchive.org/collection/#era=interwar)
- **Made by:** Bulgarian Agrarian National Union (BZNS), Varna district agrarian society (Варненска Окръжна Земеделска дружба), signed by its board
- **Region:** [Eastern Europe and Eurasia](https://propagandaarchive.org/collection/#region=eastern-europe-eurasia)
- **Country:** [Bulgaria](https://propagandaarchive.org/collection/#country=bulgaria)
- **Medium:** [Leaflet](https://propagandaarchive.org/collection/#medium=leaflet)
- **Issuer type:** [Party](https://propagandaarchive.org/collection/#actor=party)
- **Regime:** [Stamboliyski Government](https://propagandaarchive.org/collection/#regime=stamboliyski-government)
- **Leader:** [Aleksandar Stamboliyski](https://propagandaarchive.org/collection/#leader=aleksandar-stamboliyski)
- **Audience:** [Domestic public](https://propagandaarchive.org/collection/#audience=domestic-public)
- **Purpose:** [Persuade or win support](https://propagandaarchive.org/collection/#purpose=persuade-support)
- **Themes:** [Elections and party politics](https://propagandaarchive.org/collection/#theme=elections-party-politics), [Economy and finance](https://propagandaarchive.org/collection/#theme=economy-finance)
- **Techniques:** [Fear appeal](https://propagandaarchive.org/techniques/fear-appeal/) [Name-calling](https://propagandaarchive.org/techniques/name-calling/)
- **Source:** Identified Openly sourced: the speaker is who they say they are
- **Source:** [Regional Library Pencho Slaveykov, Varna, via Europeana](https://www.europeana.eu/en/item/509/libvar_PHOTO_154769), retrieved September 29, 2026
- **Rights:** Public domain (published 1922, before 1931); library also marks CC0 1.0 Regional Library Pencho Slaveykov, Varna, record libvar:PHOTO.154769, via Europeana.

## Text on the object

Original (Bulgarian) · read from the image, not independently checked

```
ВЪЗВАНИЕ
КЪМ СЕЛСКИЯ НАРОД В ВАРНЕНСКИЯ ОКРЪГ.

Който селянин гласува в предстоящите селско-общински избори за Българския Земеделски Народен Съюз — гласува за себе си, гласува за спасението на страната.

Който селянин гласува в предстоящите селско-общински избори за партиите — наливавода в водениците на погромаджиите и размирниците и подготвя техното господство — господството на кървавите войни, на рушветчилика, на разврат, на рушението на анархията, на безумията, на болшевизма.

[body text in columns not transcribed]

Нека всички дружно тръгнем по-хубавия прав път. Той е пътя на нашето спасение.
Да живее господарството земеделско!
Долу погромите и безумията!
Победоносният марш на мощния Български Земеделски Народен Съюз не бива и не може никой да спре.
Нека да олекне най-после на душата селяшка.
гр. Варна, 1 февруарий 1922 год.

Настоятелство на Варненската Окръжна Земеделска дружба:
Председател: Андрей Добрев, от гр. Варна
```

English translation (machine translation by Claude, not verified by a fluent reader)

```
APPEAL
TO THE PEASANT PEOPLE IN THE VARNA DISTRICT.

Any villager who votes in the coming rural-municipal elections for the Bulgarian Agrarian National Union votes for himself, votes for the salvation of the country.

Any villager who votes in the coming rural-municipal elections for the [other] parties pours water into the mills of the pogromists and troublemakers and prepares their rule, the rule of bloody wars, of bribery, of depravity, of the ruin of anarchy, of madness, of Bolshevism.

[body text in columns not transcribed]

Let us all set out together on the better, straight road. It is the road of our salvation.
Long live the agrarian state!
Down with the pogroms and the madness!
No one can or should stop the victorious march of the mighty Bulgarian Agrarian National Union.
Let the peasant soul be relieved at last.
City of Varna, 1 February 1922.

Executive board of the Varna District Agrarian Society:
Chairman: Andrey Dobrev, of the city of Varna
```

Partial: masthead, two lead paragraphs, closing slogans, dateline, first signatory. Body columns and other signatories omitted. Old orthography (yat, yus) normalised to modern Cyrillic. Uncertain at this resolution: 'наливавода' (may be two words) and 'на рушението' before 'анархията'; the sub-heading's last word may end in a hard sign.

[← Mariquita, Legionaria: Muñecos recortables no. 69 (Mariquita, Legionnaire: Cut-Out Dolls no. 69)](https://propagandaarchive.org/collection/mariquita-legionaria-paper-doll-1922/) [As duas imprensas (The Two Presses) →](https://propagandaarchive.org/collection/as-duas-imprensas-o-malho-1922/)

## Using the same techniques

- [Der Warner (broadsheet lampoon on the Jesuits after Breitenfeld and Rain)](https://propagandaarchive.org/collection/der-warner-anti-jesuit-broadsheet-1632/) (1632 · Scapegoating, Fear appeal)
- [Sans-Culottes, feeding Europe with the Bread of Liberty (James Gillray)](https://propagandaarchive.org/collection/sans-culottes-bread-of-liberty-gillray-1793/) (Jan 12, 1793 · Fear appeal, Name-calling)
- [豬叫取胎圖 (Picture of the Pig Sect Extracting a Foetus), from Reverently Obeying the Sacred Edict: A Complete Picture Gallery to Repel Heterodoxy](https://propagandaarchive.org/collection/pig-cry-taking-foetus-hunan-1891/) (1891 · Fear appeal, Name-calling). Content note: Colour woodblock caricature depicting foreign Christians as members of a 'pig' sect and showing them cutting a foetus from a woman; violence against a woman and derision of Christianity.
- [The Radical Programme, No. 4: Dismemberment of the Empire (Gladstone & Co. auction India), St Stephen's Review Presentation Cartoon](https://propagandaarchive.org/collection/radical-programme-selling-india-st-stephens-review-1891/) (Oct 31, 1891 · Fear appeal, Scapegoating)
- [En posesión de su presa (In Possession of Its Prey)](https://propagandaarchive.org/collection/en-posesion-de-su-presa-el-diablo-1894/) (Jun 2, 1894 · Fear appeal)
- [劉永福懸賞抓拿日本奸細告示 (Liu Yongfu's notice offering rewards for capturing Japanese spies), Taiwan](https://propagandaarchive.org/collection/liu-yongfu-reward-notice-japanese-spies-1895/) (1895 · Name-calling, Fear appeal)
- [Sífilis: Curación absoluta y radical en el Sanatorio para sifilíticos (Syphilis: Absolute and Radical Cure at the Sanatorium for Syphilitics)](https://propagandaarchive.org/collection/sifilis-sanatorio-abreu-1900/) (1900 · Fear appeal)
- [時局圖 (The Situation in the Far East / Map of the Present Situation), newer version with English labels](https://propagandaarchive.org/collection/situation-in-far-east-tse-tsan-tai-1900/) (1900 · Fear appeal)