---
title: Vietcong Rocket Saigon
url: https://propagandaarchive.org/collection/vietcong-rocket-saigon-1965-1969/
description: A colour sheet headed 'Một lần nữa đồng bào lại là nạn nhân của bọn Việt-Cộng khát máu' (Once again the people are victims of the bloodthirsty Viet Cong)
section: Collection
---

1. [Home](https://propagandaarchive.org/)
2. [Collection](https://propagandaarchive.org/collection/)
3. Vietcong Rocket Saigon

**Content note:** A photograph shows onlookers gathered around a body covered by a sheet in burnt ruins, as issued. This object is shown as it was published. [Why](https://propagandaarchive.org/about/#as-it-was)

[![Vietcong Rocket Saigon, 1965 US poster: A colour sheet headed 'Một lần nữa đồng bào lại là nạn nhân của bọn Việt-Cộng khát](https://propagandaarchive.org/collection/images/vietcong-rocket-saigon-1965-1969.jpg)](https://propagandaarchive.org/collection/images/vietcong-rocket-saigon-1965-1969.jpg)

# Vietcong Rocket Saigon

A colour sheet headed 'Một lần nữa đồng bào lại là nạn nhân của bọn Việt-Cộng khát máu' (Once again the people are victims of the bloodthirsty Viet Cong) shows a night fire in Saigon buildings, a field of burnt-out roofs and onlookers around a covered body. The text says the Viet Cong shelled the capital and provincial towns and that this proves the 'Liberation Front' cares nothing for civilian lives or property. It pairs civilian-damage photographs with a hostile label for the enemy.

## Propaganda techniques used in this poster

[Fear appeal](https://propagandaarchive.org/techniques/fear-appeal/) [Name-calling](https://propagandaarchive.org/techniques/name-calling/)

## Text on the object

Original (Vietnamese) · read from the image, not independently checked

```
MỘT LẦN NỮA ĐỒNG BÀO LẠI LÀ NẠN NHÂN CỦA BỌN VIỆT-CỘNG KHÁT MÁU

BỌN VIỆT-CỘNG ĐÃ TẤN CÔNG, PHÁO KÍCH ĐÔ THÀNH VÀ CÁC TỈNH LỴ GÂY THIỆT MẠNG VÀ THƯƠNG TÍCH CHO BIẾT BAO ĐỒNG BÀO VÔ TỘI. SỰ BẮN GIẾT BỪA BÃI CỦA CHÚNG CHỨNG TỎ BỌN "MẶT TRẬN GIẢI PHÓNG" CHẲNG MẢY MAY QUAN TÂM ĐẾN TÍNH MẠNG VÀ TÀI SẢN CỦA DÂN CHÚNG.

8-902 (24)
```

English translation (machine translation by Claude, not verified by a fluent reader)

```
ONCE AGAIN OUR COMPATRIOTS ARE VICTIMS OF THE BLOODTHIRSTY VIET CONG

THE VIET CONG ATTACKED AND SHELLED THE CAPITAL AND THE PROVINCIAL TOWNS, CAUSING DEATH AND INJURY TO UNTOLD INNOCENT COMPATRIOTS. THEIR INDISCRIMINATE KILLING SHOWS THAT THE "LIBERATION FRONT" GIVES NOT THE SLIGHTEST CARE FOR THE LIVES AND PROPERTY OF THE PEOPLE.

8-902 (24)
```

[← Viet Cong Destroyed Cao Dai Temple at Tan Thanh Hamlet (Vinh Long)](https://propagandaarchive.org/collection/viet-cong-destroyed-cao-dai-temple-tan-thanh-1965-1969/) [Vinh Binh Chieu Hoi Center Completed →](https://propagandaarchive.org/collection/vinh-binh-chieu-hoi-center-completed-1965-1969/)

## More propaganda examples that use the same techniques

- [Miniature of Pope Urban II at the Council of Clermont, Les Passages d'outremer (BnF Fr. 5594, fol. 19r)](https://propagandaarchive.org/collection/passages-doutremer-council-of-clermont-colombe-1474/) (France · 1474 · Testimonial, Fear appeal). Content note: Medieval religious imagery and a French text describing alleged killings and captivity of eastern Christians, as used to argue for the First Crusade; the text is shown as written.
- [Anacoana fut pendue sans raison (engraving in Le miroir de la cruelle et horrible tyrannie espagnole)](https://propagandaarchive.org/collection/anacoana-hanged-miroir-tyrannie-espagnole-1620/) (Dutch Republic · 1620 · Fear appeal, Name-calling). Content note: Engraving of a hanged, bare-breasted Taino woman, burning huts and people being killed by Spanish soldiers.
- [Der Warner (broadsheet lampoon on the Jesuits after Breitenfeld and Rain)](https://propagandaarchive.org/collection/der-warner-anti-jesuit-broadsheet-1632/) (Holy Roman Empire · 1632 · Scapegoating, Fear appeal)
- [Sans-Culottes, feeding Europe with the Bread of Liberty (James Gillray)](https://propagandaarchive.org/collection/sans-culottes-bread-of-liberty-gillray-1793/) (Kingdom of Great Britain · Jan 12, 1793 · Fear appeal, Name-calling)
- [Proclamation de Sonthonax en créole, Cap-Français (Proclamation of Commissioner Sonthonax in Creole)](https://propagandaarchive.org/collection/sonthonax-proclamation-creole-1793/) (France · Aug 29, 1793 · Fear appeal, Scapegoating). Content note: Colonial-era proclamation on slavery and emancipation in Saint-Domingue; speaks of slaves, whips and 'Nègues' in period terms.
- [Gazette of the United States, "The Jeffersoniad" no. VIII, 14 August 1800](https://propagandaarchive.org/collection/gazette-us-jeffersoniad-1800/) (United States · Aug 14, 1800 · Name-calling, Fear appeal)
- [Tyrants Prostrate, Liberty Triumphant (pro-Polk cartoon on Dorr), 1844](https://propagandaarchive.org/collection/tyrants-prostrate-liberty-triumphant-polk-1844/) (United States · 1844 · Name-calling, Fear appeal). Content note: Speech balloons contain anti-Catholic and nativist wording ('the ruins of Popery') in the mouths of the Whig figures, written by a Democratic cartoonist and shown unaltered.
- [Brolej Žemajčiaj! (Brothers Samogitians!): hand-painted broken-cross poster](https://propagandaarchive.org/collection/brolej-zemajciaj-broken-cross-1862/) (Russian Empire · 1862 · Fear appeal, Transfer)