--- title: Tại sao người Mỹ đã đến Việt-Nam? (Why Have Americans Come to Vietnam?) url: https://propagandaarchive.org/collection/why-have-americans-come-to-vietnam-1965-1969/ description: A red-and-white sheet with a photograph of U.S. airmen carrying a wounded man on a stretcher and a second photograph of Americans and Vietnamese digging section: Collection --- 1. [Home](https://propagandaarchive.org/) 2. [Collection](https://propagandaarchive.org/collection/) 3. Tại sao người Mỹ đã đến Việt-Nam? [![Tại sao người Mỹ đã đến Việt-Nam?, 1965 US poster: A red-and-white sheet with a photograph of U.S. airmen carrying a wounded](https://propagandaarchive.org/collection/images/why-have-americans-come-to-vietnam-1965-1969.jpg)](https://propagandaarchive.org/collection/images/why-have-americans-come-to-vietnam-1965-1969.jpg) # Tại sao người Mỹ đã đến Việt-Nam? (Why Have Americans Come to Vietnam?) A red-and-white sheet with a photograph of U.S. airmen carrying a wounded man on a stretcher and a second photograph of Americans and Vietnamese digging together. The text, in the voice of the Vietnamese ('help us', 'our soldiers'), says the Americans came to help defeat a Communist invasion that would otherwise spread 'like an epidemic', and also to rebuild the country. The tell is the pairing of an epidemic-spread warning with a reconstruction promise, with sacrifice as the proof of sincerity. ## Propaganda techniques used in this poster [Fear appeal](https://propagandaarchive.org/techniques/fear-appeal/) [Glittering generalities](https://propagandaarchive.org/techniques/glittering-generalities/) ## Text on the object Original (Vietnamese) · read from the image, not independently checked ``` Người Mỹ đã đến Việt Nam vì họ cương quyết giúp ta đánh bại Cộng Sản xâm lăng. Cùng một ý tưởng như chúng ta, họ biết rằng nếu không chận đứng cuộc xâm lăng thì nó sẽ lan tràn như một bịnh dịch làm hại đến những nơi khác trên thế giới. Giống như các binh sĩ ta, người Mỹ đã hy sinh tánh mạng để cùng ta chia xẻ một trách nhiệm nặng nề. TẠI SAO NGƯỜI MỸ ĐÃ ĐẾN VIỆT-NAM? Tuy nhiên họ đến Việt Nam không chỉ với mục đích giúp ta chiến thắng tại chiến trường. Họ đã đến để giúp ta xây dựng lại quê hương và cuộc sống của chúng ta. Họ cùng ta tin tưởng rằng tàn tích của chiến tranh phải bị xóa bỏ để nhân dân ta có thể sống sung túc tự do. SP-1441 ``` English translation (machine translation by Claude, not verified by a fluent reader) ``` The Americans came to Vietnam because they are determined to help us defeat the Communist invasion. With the same idea as us, they know that if the invasion is not stopped it will spread like an epidemic and harm other places in the world. Like our soldiers, the Americans have sacrificed their lives to share a heavy responsibility with us. WHY HAVE THE AMERICANS COME TO VIETNAM? However, they came to Vietnam not only for the purpose of helping us win on the battlefield. They came to help us rebuild our homeland and our lives. They share our belief that the remnants of war must be wiped away so that our people can live prosperous and free. SP-1441 ``` [← Who Is the Friend of the People of Hau Nghia Province?](https://propagandaarchive.org/collection/who-are-the-people-of-hau-nghia-friends-1965-1969/) [Cùng hợp tác để tiến tới thạnh vượng (Working Hand in Hand for Progress) →](https://propagandaarchive.org/collection/working-hand-in-hand-for-progress-an-khe-1965/) ## More propaganda examples that use the same techniques - [Miniature of Pope Urban II at the Council of Clermont, Les Passages d'outremer (BnF Fr. 5594, fol. 19r)](https://propagandaarchive.org/collection/passages-doutremer-council-of-clermont-colombe-1474/) (France · 1474 · Testimonial, Fear appeal). Content note: Medieval religious imagery and a French text describing alleged killings and captivity of eastern Christians, as used to argue for the First Crusade; the text is shown as written. - [Anacoana fut pendue sans raison (engraving in Le miroir de la cruelle et horrible tyrannie espagnole)](https://propagandaarchive.org/collection/anacoana-hanged-miroir-tyrannie-espagnole-1620/) (Dutch Republic · 1620 · Fear appeal, Name-calling). Content note: Engraving of a hanged, bare-breasted Taino woman, burning huts and people being killed by Spanish soldiers. - [Der Warner (broadsheet lampoon on the Jesuits after Breitenfeld and Rain)](https://propagandaarchive.org/collection/der-warner-anti-jesuit-broadsheet-1632/) (Holy Roman Empire · 1632 · Scapegoating, Fear appeal) - [Sans-Culottes, feeding Europe with the Bread of Liberty (James Gillray)](https://propagandaarchive.org/collection/sans-culottes-bread-of-liberty-gillray-1793/) (Kingdom of Great Britain · Jan 12, 1793 · Fear appeal, Name-calling) - [Proclamation de Sonthonax en créole, Cap-Français (Proclamation of Commissioner Sonthonax in Creole)](https://propagandaarchive.org/collection/sonthonax-proclamation-creole-1793/) (France · Aug 29, 1793 · Fear appeal, Scapegoating). Content note: Colonial-era proclamation on slavery and emancipation in Saint-Domingue; speaks of slaves, whips and 'Nègues' in period terms. - [Gazette of the United States, "The Jeffersoniad" no. VIII, 14 August 1800](https://propagandaarchive.org/collection/gazette-us-jeffersoniad-1800/) (United States · Aug 14, 1800 · Name-calling, Fear appeal) - [Tyrants Prostrate, Liberty Triumphant (pro-Polk cartoon on Dorr), 1844](https://propagandaarchive.org/collection/tyrants-prostrate-liberty-triumphant-polk-1844/) (United States · 1844 · Name-calling, Fear appeal). Content note: Speech balloons contain anti-Catholic and nativist wording ('the ruins of Popery') in the mouths of the Whig figures, written by a Democratic cartoonist and shown unaltered. - [Brolej Žemajčiaj! (Brothers Samogitians!): hand-painted broken-cross poster](https://propagandaarchive.org/collection/brolej-zemajciaj-broken-cross-1862/) (Russian Empire · 1862 · Fear appeal, Transfer)