Mr. Druggist [1]
A printed instruction sheet on a signature pad tells druggists how to get stamps and sets a goal of 2,000,000 '25 Club' members. It is a plain instruction sheet with little persuasion; the nearest fit is bandwagon, in the membership target presented as a collective objective.
Propaganda techniques used in this poster
- Date
- 1939
- Period
- Second World War
- Made by
- Drug-industry '25 Club' War Savings Stamp campaign (issuer not printed on the item)
- Region
- North America
- Country
- Canada
- Medium
- Poster
- Issuer type
- Mixed
- Regime
- Mackenzie King Government
- Leader
- William Lyon Mackenzie King
- Audience
- Domestic public
- Purpose
- Mobilize or secure compliance
- Themes
- Home front, Economy and finance
- Event
- World War II
- Source
- Unidentified Source blurred: contractors, cutouts, buried disclosure
- Source
- U.S. National Archives and Records Administration, Record Group 44, World War II Foreign Posters, retrieved October 3, 2026
- Rights
- Held by NARA, Unrestricted; hosted by owner decision
Drug-industry War Savings Stamp campaign, 1939-1945 (issuer not printed). National Archives and Records Administration, 44-PF-620k.
Text on the object
MR. DRUGGIST This signature pad is the keystone of your campaign. Before all the sheets in this pad are used, secure another pad from any Drug Traveller. YOUR WAR SAVINGS STAMP SUPPLY You may obtain a supply of stamps from any bank or post office. Your Drug Traveller can also supply you with stamps and additional "25 Club" booklets. Keep an ample supply on hand. YOUR QUOTA Aim high—Our objective is 2,000,000 "25 Club" members, $600.000.00 in War Savings Stamp sales. Detach your figure from the gummed sheet enclosed in the kit, and attach to the space allotted on both No. 7 objective disc and operational display No. 9.







