Fulfill Your 25 Club Pledge (die-cut shell card)
A die-cut counter card shows a large brass cartridge shell with a red tip against a yellow burst, under the words 'Fulfill Your 25 Club Pledge' and 'Buy a War Savings Stamp Here Now'. The tell is the appeal to a pledge already made as a club member (bandwagon) and the shell image that ties a 25-cent stamp to ammunition (transfer).
Propaganda techniques used in this poster
- Date
- 1939
- Period
- Second World War
- Made by
- War Savings campaign, Canada (issuer not printed)
- Region
- North America
- Country
- Canada
- Medium
- Poster
- Issuer type
- State
- Regime
- Mackenzie King Government
- Leader
- William Lyon Mackenzie King
- Audience
- Domestic public
- Purpose
- Fundraise
- Themes
- Economy and finance, War and the military, Home front
- Event
- World War II
- Source
- Identified Openly sourced: the speaker is who they say they are
- Source
- U.S. National Archives and Records Administration, Record Group 44, World War II Foreign Posters, retrieved October 3, 2026
- Rights
- Held by NARA, Unrestricted; hosted by owner decision (no rights statement on the item)
War Savings campaign, Canada (issuer not printed). National Archives and Records Administration, 44-PF-587d.
Text on the object
Fulfill Your 25 Club Pledge * Buy a War Savings Stamp Here NOW
