ONMI poster: 'Giornata della Madre e del Fanciullo, 24, 1936 Fascist Italy poster: Poster seen from behind

ONMI poster: 'Giornata della Madre e del Fanciullo, 24 Dicembre, Anno XV' (Italy, 1936)

Poster seen from behind: a man in a green jacket and a woman in a dark dress embrace each other and a small child in a blue smock held on the man's shoulder, against a blue-to-orange sky. White diagonal text at top reads '24 dicembre'; the base panel names the Opera Nazionale per la Protezione della Maternita e dell'Infanzia and the title 'Giornata della Madre e del Fanciullo, Anno XV'. The tell: the family faces away from the viewer toward the sky, a pose that makes a state agency's day of fundraising and registration read as private tenderness.

Propaganda techniques used in this poster

Date
December 24, 1936
Period
Interwar
Made by
Opera Nazionale per la Protezione della Maternita e dell'Infanzia (ONMI), Italy

Full record

Region, Country, Medium, Issuer type, Regime, Leader, Audience, Purpose, Themes, Source, Rights
Region
Western and Central Europe
Medium
Poster
Issuer type
State
Regime
Fascist Italy
Leader
Benito Mussolini
Audience
Domestic public
Purpose
Mobilize or secure compliance
Themes
Home front, Health, Gender and suffrage
Source
Identified Openly sourced: the speaker is who they say they are
Source
Wikimedia Commons, retrieved October 11, 2026
Rights
Public domain (Commons PD tag; Italian basis, URAA status not asserted)
ONMI poster, Italy, 1936 (via a Canadian university library page cited on Commons); via Wikimedia Commons.

Text on the object

Original (Italian) · read from the image, not independently checked

Original (Italian) · read from the image, not independently checked

24 DICEMBRE

OPERA NAZIONALE PER LA PROTEZIONE
DELLA MATERNITA' E DELL'INFANZIA

GIORNATA DELLA MADRE
E DEL FANCIULLO ANNO XV

English translation (machine translation by Claude, not verified by a fluent reader)

24 December. National Organisation for the Protection of Motherhood and Infancy. Day of the Mother and the Child, Year XV.