"Are You Helping? With Salvage", 1941 US poster: A wide strip poster shows seaplanes over a burst of flame and a welder

"Are You Helping? With Salvage" (WPA, southern California, 1941-1943)

A wide strip poster shows seaplanes over a burst of flame and a welder at work, with the question 'Are you helping? with salvage'. The tell: the question assumes everyone else already is.

A wide strip poster from the Work Projects Administration in southern California, dated between 1941 and 1943, shows seaplanes over a burst of flame and a welder at work. It asks "ARE YOU HELPING? WITH SALVAGE" and aims to mobilize people on the U.S. home front. The tag is bandwagon: the question assumes that others are already helping, so the reader is nudged to join a presumed majority.

Propaganda techniques used in this poster

Date
1941
Made by
Work Projects Administration (southern California)

Full record

Region, Country, Medium, Issuer type, Regime, Leader, Audience, Purpose, Themes, Event, Source, Rights
Region
North America
Medium
Poster
Issuer type
State
Regime
Roosevelt Administration
Leader
Franklin D. Roosevelt
Audience
Domestic public
Purpose
Mobilize or secure compliance
Themes
Home front, Economy and finance
Event
World War II
Source
Identified Openly sourced: the speaker is who they say they are
Rights
Public domain (U.S. federal WPA work); LoC: no known restrictions on publication
Library of Congress, Prints and Photographs Division, LCCN 98518981. "Are You Helping? With Salvage" (WPA, southern California, 1941-1943)

Text on the object

Original (English) · read from the image, not independently checked

Original (English) · read from the image, not independently checked

ARE YOU HELPING?
WITH
SALVAGE

Small print along the lower edge is not read here.