4 Questions to Men Who Have Not Enlisted

Four numbered questions on a yellow sheet with a red and black border ask men aged 19 to 38 whether they are satisfied, whether they feel happy seeing others in the King's uniform, and what they will answer to later questions about service, closing 'Enlist to-day'. The tell is the appeal to other men already in uniform and to future social judgment as the reason to enlist.

Propaganda techniques used in this poster

Bandwagon

Date

1914

Period

First World War

Made by

Parliamentary Recruiting Committee, London (Poster No. 62); printed by Bemrose & Sons Ltd., Derby and London

Region

Western and Central Europe

Country

United Kingdom

Medium

Poster

Issuer type

Party

Regime

Asquith Government

Leader

Herbert Henry Asquith

Audience

Domestic public

Purpose

Recruit

Themes

War and the military, Home front

Event

World War I

Regime

Asquith government

Leader

H. H. Asquith

Source

Identified Openly sourced: the speaker is who they say they are

Source

U.S. National Archives and Records Administration, Record Group 44, World War II Foreign Posters, retrieved October 3, 2026

Rights

Public domain (UK publication, 1914-1918, expired); NARA Unrestricted
Parliamentary Recruiting Committee, London; printed by Bemrose & Sons Ltd. National Archives and Records Administration, 44-PF-181.

4 QUESTIONS to men who have not enlisted
1. IF you are physically fit and between 19 and 38 years of age, are you really satisfied with what you are doing to-day ?
2. Do you feel happy as you walk along the streets and see other men wearing the King's uniform ?
3. What will you say in years to come when people ask you "Where did you serve in the great War" ?
4. What will you answer when your children grow up and say, "Father, why weren't you a soldier, too" ?
ENLIST TO-DAY.

[imprint:] PUBLISHED BY THE PARLIAMENTARY RECRUITING COMMITTEE LONDON - POSTER NO. 62.   PRINTED BY BEMROSE & SONS LTD. DERBY AND LONDON.