Join Your Savings Group Now!
Black silhouettes of several hands and figures pull on a red rope that ends in a pound sign, under the words 'Join your savings group now!'. The bandwagon tell is the invitation to join an existing group of savers, with the pulling figures standing for many people acting together.
Propaganda techniques used in this poster
- Date
- 1940
- Period
- Second World War
- Made by
- National Savings Committee (London), Scottish Savings Committee and Ulster Savings Committee; artist Pat Keely; printed for H.M. Stationery Office by Wm. Brown & Co., Ltd.
- Region
- Western and Central Europe
- Country
- United Kingdom
- Medium
- Poster
- Issuer type
- State
- Regime
- Churchill Government
- Leader
- Winston Churchill
- Audience
- Domestic public
- Purpose
- Fundraise
- Themes
- Economy and finance, Home front
- Event
- World War II
- Leader
- Winston Churchill
- Source
- Identified Openly sourced: the speaker is who they say they are
- Source
- U.S. National Archives and Records Administration, Record Group 44, World War II Foreign Posters, retrieved October 3, 2026
- Rights
- Public domain (UK Crown copyright, 50 years from publication, expired before 1996; no URAA restoration)
Pat Keely for the National Savings Committee, 1940. Printed for H.M. Stationery Office by Wm. Brown & Co., Ltd. U.S. National Archives, Record Group 44.
Text on the object
JOIN YOUR SAVINGS GROUP NOW! Pat Keely 40 W.F.P.58 ISSUED BY THE NATIONAL SAVINGS COMMITTEE, LONDON; THE SCOTTISH SAVINGS COMMITTEE, EDINBURGH, AND THE ULSTER SAVINGS COMMITTEE, BELFAST. PRINTED FOR H.M. STATIONERY OFFICE BY WM. BROWN & CO., LTD. 51-6225.
