Army Helps People poster, tractor and rice field (Vietnamese poster distributed in Saigon)
A colour Vietnamese-language poster with a soldier driving a large red tractor beside a rice field where a helmeted soldier and farmers hoe, plough with a buffalo and reap together. The headline says helping the people in every task is the duty of the republican soldier. The tell is plain-folks: soldiers are shown doing the same farm labour as villagers, tying the army to civilian life.
Propaganda techniques used in this poster
- Date
- October 25, 1956
- Period
- Cold War
- Made by
- U.S. Information Agency (predecessor: State Department International Information and Educational Exchange Program), Propaganda Posters Distributed in Asia, Latin America and the Middle East series
- Region
- North America
- Country
- United States
- Medium
- Poster
- Issuer type
- State
- Regime
- Eisenhower Administration
- Leader
- Dwight D. Eisenhower
- Audience
- Foreign public
- Purpose
- Persuade or win support
- Themes
- War and the military, Economy and finance
- Event
- Cold War
- Source
- Unidentified Source blurred: contractors, cutouts, buried disclosure
- Source
- U.S. National Archives (NARA), RG 306, Posters Distributed in Asia, Latin America, Middle East (NAID 5051202), retrieved October 4, 2026
- Rights
- Public domain (U.S. government work; NARA RG 306)
U.S. Information Agency / Department of State, October 25, 1956. National Archives, Record Group 306 (NAID 6948901, 306-PPB-78).
Text on the object
GIÚP ĐỠ NHÂN-DÂN TRONG MỌI CÔNG-TÁC là BỒN PHẬN của NGƯỜI QUÂN NHÂN CỘNG HÒA
HELPING THE PEOPLE IN ALL TASKS is the duty of the REPUBLICAN SOLDIER
Diacritics on 'BỒN' read from a decorative typeface and may be 'BỔN' (duty).
