That's My Ship! I Know She Can 'Take It' and 'Hand It Out!'

A cartoon worker in a cinema audience waves his cap and points at a newsreel screen showing a warship under attack by an aircraft with a cross marking, with the caption 'That's MY ship!'. The tell is the worker claiming the ship as his own (identity fusion) and the ordinary-man cartoon style (plain folks).

Propaganda techniques used in this poster

Identity fusionPlain folks

Date

1939

Period

Second World War

Made by

Shipbuilding Branch, Department of Munitions and Supply, issued by the Director of Public Information, Ottawa; artist W. A. Winter

Region

North America

Country

Canada

Medium

Poster

Issuer type

State

Regime

Mackenzie King Government

Leader

William Lyon Mackenzie King

Audience

Domestic public

Purpose

Mobilize or secure compliance

Themes

Labor, War and the military

Event

World War II

Source

Identified Openly sourced: the speaker is who they say they are

Source

U.S. National Archives and Records Administration, Record Group 44, World War II Foreign Posters, retrieved October 3, 2026

Rights

Public domain (Canadian Crown copyright, 50 years from publication, expired; no URAA restoration)
Shipbuilding Branch, Department of Munitions and Supply, Canada; artist W. A. Winter, 1939-1945. U.S. National Archives (NAID 44267819).

THAT'S MY SHIP!
I KNOW SHE CAN "TAKE IT"
—AND "HAND IT OUT!"

W.A.WINTER

SHIP POSTER ISSUED FOR THE SHIPBUILDING BRANCH, DEPARTMENT OF MUNITIONS AND SUPPLY, BY THE DIRECTOR OF PUBLIC INFORMATION, OTTAWA
Printed in Canada