Join the USIS Vacation Reading Club (English poster distributed in Manila)
A boy in a hat leans against a tree reading a book beside a stream, a fishing line trailing a leaping frog, under the headline 'Vacation reading is fun', followed by an invitation to join the USIS Vacation Reading Club and enjoy the vacation. The tell is plain-folks: a relaxed, rural child's pastime is used to make joining a US-run library programme look ordinary and pleasant.
Propaganda techniques used in this poster
- Date
- March 1, 1955
- Period
- Cold War
- Made by
- U.S. Information Agency (predecessor: State Department International Information and Educational Exchange Program), Propaganda Posters Distributed in Asia, Latin America and the Middle East series
- Region
- North America
- Country
- United States
- Medium
- Poster
- Issuer type
- State
- Regime
- Eisenhower Administration
- Leader
- Dwight D. Eisenhower
- Audience
- Foreign public
- Purpose
- Recruit
- Theme
- Media and information
- Event
- Cold War
- Source
- Identified Openly sourced: the speaker is who they say they are
- Source
- U.S. National Archives (NARA), RG 306, Posters Distributed in Asia, Latin America and Middle East, retrieved October 4, 2026
- Rights
- Public domain (U.S. government work; NARA RG 306)
U.S. Information Agency / Department of State, March 1, 1955. National Archives, Record Group 306 (NAID 6949068, 306-PPB-167).
Text on the object
Vacation reading is fun... Join the USIS Vacation Reading Club and enjoy your vacation. [signature, lower right, partly legible:] Nieves
Small text on the book cover is illegible.
