Help win the war: Squeeze in one more
Cartoon sheet from a Douglas war-production drive: about thirty smiling workers of both sexes are packed into one small red open car that is shedding parts, singing 'Hi Ho! Hi Ho! It's off to work we go!' Below, a blue band reads 'Help win the war / Squeeze in one more'. The crowd all going the same way (bandwagon) is drawn as ordinary cheerful workers (plain-folks).
Propaganda techniques used in this poster
- Date
- 1941
- Period
- Second World War
- Made by
- Douglas Aircraft Company, War Production Drive (cartoon by Lee Morehouse, from an original drawing by Dr. Seuss)
- Region
- North America
- Country
- United States
- Medium
- Poster
- Issuer type
- Corporation
- Regime
- Roosevelt Administration
- Leader
- Franklin D. Roosevelt
- Audience
- Domestic public
- Purpose
- Mobilize or secure compliance
- Themes
- Home front, Labor, Economy and finance
- Event
- World War II
- Regime
- Roosevelt administration
- Leader
- Franklin D. Roosevelt
- Source
- Identified Openly sourced: the speaker is who they say they are
- Source
- U.S. National Archives and Records Administration, Record Group 44, World War II Posters, retrieved October 4, 2026
- Rights
- Public domain (U.S. government work)
Douglas Aircraft Company, War Production Drive. National Archives and Records Administration, RG 44, 44-PA-964 (NAID 514471).
Text on the object
HI HO! HI HO! IT'S OFF TO WORK WE GO! HELP WIN THE WAR Squeeze in one more [signature: LEE MOREHOUSE ILLUSTRATED PARTS CATALOG] [imprint: FROM ORIGINAL DRAWING BY DR. SUESS] [emblem: DOUGLAS WAR PRODUCTION DRIVE] [W105]
