US Central Command leaflet: 'Daesh Recruiting Office', 2015 US leaflet: A dark cartoon of a tunnel where a queue of young men

US Central Command leaflet: 'Daesh Recruiting Office' meat-grinder cartoon, dropped over Raqqa (Syria, March 2015)

A dark cartoon of a tunnel where a queue of young men in ordinary clothes waits beneath a sign pointing to the 'Daesh Recruiting Office'. A masked fighter cranks a large meat grinder labelled with the group's name while a recruit's legs are fed in, and blood and mince pour out into a basket. The tell is the staged outcome, enlistment shown as being ground up, offered to potential recruits with the only remedy implied by the picture itself: do not join.

Propaganda techniques used in this leaflet

Date
March 2015
Made by
US Central Command (leaflet released by CENTCOM; dropped by coalition aircraft)

Full record

Region, Country, Medium, Issuer type, Regime, Leader, Audience, Purpose, Theme, Event, Source, Rights
Region
North America
Medium
Leaflet
Issuer type
Military
Regime
Obama Administration
Leader
Barack Obama
Audience
Enemy civilians
Purpose
Warn or inform
Theme
War and the military
Event
Syrian Civil War
Source
Identified Openly sourced: the speaker is who they say they are
Source
Wikimedia Commons (US Central Command release), retrieved October 12, 2026
Rights
Public domain (US government work, US Central Command release), per Commons file page
US Central Command, public domain, via Wikimedia Commons.

Text on the object

Original (Arabic) · read from the image, not independently checked

Original (Arabic) · read from the image, not independently checked

مكتب داعش للتوظيف

[legend on the grinder:] داعش

[sign at upper right:] [illegible]

English translation (machine translation by Claude, not verified by a fluent reader)

Daesh Recruiting Office

[legend on the grinder:] Daesh

[sign at upper right:] [illegible]

The upper-left sign matches the Commons caption ('Daesh Recruiting Office'). The small red sign at upper right is too small at 500 px to read.