Hãy ra Chiêu-Hồi để được ăn Tết vui vẻ (Rally to Celebrate Tet in Joy), Chieu Hoi leaflet ATF-073-71
Two-sided leaflet timed to the lunar New Year. One side has text saying two groups will not celebrate Tet happily, the reader and those hunting him, asks how many Tets he has spent in the forest, and urges him to rally; it carries two Chieu Hoi emblems and a 'Family Reunion' triangle. The other side is a drawing of a village at Tet with a woman carrying offerings. The tell: a family festival is set against the reader's deprivation, with one prescribed way out.
- Date
- January 19, 1971
- Period
- Cold War
- Made by
- 1st Psychological Operations Unit, 1st Australian Task Force (Nui Dat), for the South Vietnamese Chieu Hoi programme
- Region
- Oceania
- Country
- Australia
- Medium
- Leaflet
- Issuer type
- Military
- Regime
- Gorton Government
- Leader
- John Gorton
- Audience
- Enemy forces
- Themes
- War and the military, Home front
- Event
- Vietnam War
- Techniques
- Fear appeal
- Source
- Unidentified Source blurred: contractors, cutouts, buried disclosure
- Source
- Australian War Memorial (Official Records, 1st Psychological Operations Unit leaflets), retrieved October 2, 2026
- Rights
- Public domain per holder (AWM: 'Copyright expired. Permission for reproduction not required'; issued 1971)
1st Psychological Operations Unit, 1st Australian Task Force, 1971; Australian War Memorial RC02818 (ATF-073-71).
Text on the object
[Side 1] CÓ HAI NHÓM NGƯỜI SẼ KHÔNG ĐƯỢC ĂN TẾT VUI-VẺ, ĐÓ LÀ : CÁC BẠN VÀ NHỮNG NGƯỜI ĐANG SĂN ĐUỔI CÁC BẠN. TẾT LÀ THỜI-GIAN ĐOÀN-TỤ CỦA GIA-ĐÌNH, LÀ THỜI-GIAN ĐỂ ÔN LẠI NĂM CŨ VÀ DỰ TÍNH CHO TƯƠNG-LAI CỦA GIA-ĐÌNH TRONG NĂM MỚI. CÁC BẠN ĐÃ ĂN TẾT TRONG RỪNG BAO NHIÊU LẦN RỒI? HÃY RA CHIÊU-HỒI ĐỂ ĐƯỢC ĂN TẾT VUI VẺ. [Chieu Hoi emblem] [triangle emblem: ĐOÀN TỤ GIA ĐÌNH] [Chieu Hoi emblem] 073-71 [Side 2] [drawing of a village at Tet; no text apart from the number 073-71]
[Side 1] TWO GROUPS OF PEOPLE WILL NOT CELEBRATE TET JOYFULLY, THAT IS: YOU AND THE PEOPLE WHO ARE HUNTING YOU. TET IS THE TIME OF FAMILY REUNION, THE TIME TO REVIEW THE OLD YEAR AND PLAN FOR THE FAMILY'S FUTURE IN THE NEW YEAR. HOW MANY TIMES HAVE YOU CELEBRATED TET IN THE FOREST? RALLY SO THAT YOU CAN CELEBRATE TET JOYFULLY. [Chieu Hoi emblem] [triangle emblem: FAMILY REUNION] [Chieu Hoi emblem] 073-71 [Side 2] [drawing of a village at Tet; no text apart from the number 073-71]
Both sides read from the AWM scans. The AWM identification strips ('AUSTRALIAN WAR MEMORIAL' and the accession number) at the foot of each scan are part of the scan and are omitted. The hosted image places the two sides of the leaflet one above the other (or side by side), joined by FRAME from AWM's two scans of the same object. Translation is FRAME's own literal rendering, machine-assisted and not verified by a fluent reader; AWM's English translation was consulted.
