The Better the Soldier, the Better the Salute
A private seen from behind and an officer in profile exchange a crisp salute against a blue panel, with the maxim printed beneath. The poster ties military bearing to personal identity: the quality of the salute is offered as the measure of the soldier.
Propaganda techniques used in this poster
- Date
- 1918
- Period
- First World War
- Made by
- Not named on the sheet; U.S. Army 'Service Series' No. 13
- Region
- North America
- Country
- United States
- Medium
- Poster
- Issuer type
- Military
- Regime
- Wilson Administration
- Leader
- Woodrow Wilson
- Audience
- Own forces
- Purpose
- Mobilize or secure compliance
- Theme
- War and the military
- Event
- World War I
- Regime
- Wilson administration
- Leader
- Woodrow Wilson
- Source
- Identified Openly sourced: the speaker is who they say they are
- Source
- U.S. National Archives (NARA), RG 4 (U.S. Food Administration), World War I Posters (NAID 512439), retrieved October 3, 2026
- Rights
- NARA Unrestricted; hosted by owner decision
Not named on the sheet (Service Series No. 13). National Archives and Records Administration, 4-P-264.
Text on the object
SERVICE SERIES No. 13 The better the Soldier The better the Salute Gordon Grant
