United We Serve: United War Work Campaign, $170,500,000
A lettering-only poster, with the number 170 in a roundel at each corner, names seven organisations (YMCA, YWCA, National Catholic War Council with the Knights of Columbus, Jewish Welfare Board, War Camp Community Service, American Library Association and Salvation Army) as one body serving together. It gives the campaign's target, $170,500,000. The tell is the united front: seven bodies are presented as a single cause, which invites the reader to join an effort already shared by many.
Propaganda techniques used in this poster
- Date
- 1918
- Period
- First World War
- Made by
- United War Work Campaign (seven voluntary war-work organisations)
- Region
- North America
- Country
- United States
- Medium
- Poster
- Issuer type
- NGO
- Regime
- Wilson Administration
- Leader
- Woodrow Wilson
- Audience
- Domestic public
- Purpose
- Fundraise
- Themes
- War and the military, Religion, Home front
- Event
- World War I
- Regime
- Wilson administration
- Leader
- Woodrow Wilson
- Source
- Identified Openly sourced: the speaker is who they say they are
- Source
- U.S. National Archives (NARA), RG 4 (U.S. Food Administration), World War I Posters (NAID 512439), retrieved October 3, 2026
- Rights
- NARA Unrestricted; hosted by owner decision
United War Work Campaign. National Archives and Records Administration, 4-P-170.
Text on the object
170 UNITED WE SERVE Y. M. C. A. Y. W. C. A. National Catholic War Council - K. of C. Jewish Welfare Board War Camp Community Service American Library Association Salvation Army United War Work Campaign $170.500.000. 170 (in each of the four corners)
