A Black Mark for the Squad: A.W.O.L., 1918 US poster: A squad of uniformed US soldiers stands at attention with a blank

A Black Mark for the Squad: A.W.O.L.

A squad of uniformed US soldiers stands at attention with a blank yellow panel marked 'A.W.O.L.' occupying the place of a missing man. The poster frames desertion or absence without leave as a collective stain on the whole unit, applying peer-group pressure to stay in the ranks.

Propaganda techniques used in this poster

Date
1918
Made by
U.S. Army (Service Series No. 10)
Region
North America
Medium
Poster
Issuer type
Military
Regime
Wilson Administration
Leader
Woodrow Wilson
Audience
Own forces
Purpose
Mobilize or secure compliance
Theme
War and the military
Event
World War I
Source
Identified Openly sourced: the speaker is who they say they are
Rights
NARA Unrestricted; hosted by owner decision
U.S. Army (Service Series No. 10). National Archives and Records Administration, 4-P-263.

Text on the object

Original (English) · read from the image, not independently checked

SERVICE SERIES No. 10
A.W.O.L.
A BLACK MARK
FOR THE SQUAD
Gordon Grant

'Gordon Grant' is the artist's signature as read from the image.