Before crossing, look both ways
Text-only safety sheet in green and orange-red: BEFORE CROSSING, LOOK in large red capitals, then BOTH WAYS. A small credit says it was prepared by the American Automobile Association for the National Pedestrian Protection Contest. No technique beyond a plain repeated instruction is visible; the closest label is a simple slogan.
Propaganda techniques used in this poster
- Date
- 1941
- Period
- Second World War
- Made by
- American Automobile Association (National Pedestrian Protection Contest)
- Region
- North America
- Country
- United States
- Medium
- Poster
- Issuer type
- NGO
- Regime
- Roosevelt Administration
- Leader
- Franklin D. Roosevelt
- Audience
- Domestic public
- Purpose
- Warn or inform
- Themes
- Home front, Security and surveillance
- Event
- World War II
- Regime
- Roosevelt administration
- Leader
- Franklin D. Roosevelt
- Source
- Identified Openly sourced: the speaker is who they say they are
- Source
- U.S. National Archives and Records Administration, Record Group 44, World War II Posters, retrieved October 4, 2026
- Rights
- Public domain (U.S. government work)
American Automobile Association. National Archives and Records Administration, RG 44, 44-PA-473 (NAID 513943).
Text on the object
BEFORE CROSSING LOOK BOTH WAYS Prepared by American Automobile Association for use in connection with the NATIONAL PEDESTRIAN PROTECTION CONTEST for Cities, States and Schools AAA
