The 25 Club [10]: War Savings Stamp booklet, 'Congratulations' page and 1945 calendar, 1945 Canada document: A booklet spread

The 25 Club [10]: War Savings Stamp booklet, 'Congratulations' page and 1945 calendar

A booklet spread: a 'Congratulations' text on the left and a 1945 year calendar with Victory Loan coupon dates circled in red on the right, captioned 'On dates circled in red convert the interest from your Victory Bond coupons into War Savings Stamps'. The text calls stamp-buying 'a real mark of patriotism' and invites readers to send the cover to the National War Finance Committee to be added to a list of 'patriotic Stamp Savers'. The tell for glittering-generalities is the virtue words (patriotism, far-sighted); for identity-fusion, saving is tied to belonging to a named group of patriots.

Propaganda techniques used in this document

Date
1945
Made by
Savings-stamp booklet for 'The 25 Club' (attributed on the booklet to the National War Finance Committee, Ottawa)
Region
North America
Country
Canada
Medium
Document
Issuer type
State
Regime
Mackenzie King Government
Leader
William Lyon Mackenzie King
Audience
Domestic public
Purpose
Fundraise
Themes
Economy and finance, Home front
Event
World War II
Source
Identified Openly sourced: the speaker is who they say they are
Rights
Held by NARA, Unrestricted; hosted by owner decision
National War Finance Committee (Canada), c. 1945. National Archives and Records Administration, 44-PF-620l.

Text on the object

Original (English) · read from the image, not independently checked

CONGRATULATIONS
Isn't it amazing how a simple easy action, like buying one or two War Savings Stamps a week, assumes real money proportions now that you have carried out your pledge for a whole year without a gap. It is a real mark of patriotism . . . a true gauge of achievement to be able to tear out the last valuable leaf of this "Book of the Year" and exchange it for a War Savings Certificate.
Keep up the grand job you are doing. Start filling up a new Stamp Book today. Don't throw this booklet cover away-send it to the National War Finance Committee, Ottawa. They will be proud to add your name to the growing list of enthusiastic far-sighted and patriotic Stamp Savers!

CALENDAR 1945
ON DATES CIRCLED IN RED CONVERT THE INTEREST FROM YOUR VICTORY BOND COUPONS INTO WAR SAVINGS STAMPS
OWNER
ADDRESS
[twelve monthly calendars]