Forensic Research Archive of Manipulation and Exploitation
Food Industry's War Savings Stamp Drive, 1944 Canada poster: A life-size standing sailor with an 'H.M.C.S.' cap tally makes

Food Industry's War Savings Stamp Drive (sailor figure)

A life-size standing sailor with an 'H.M.C.S.' cap tally makes a V sign against a teal ground, with the drive's roundel at lower left. The tell for transfer is the serviceman's smile and V sign lending approval to the stamp drive, named only in the roundel.

Propaganda techniques used in this poster

Transfer
Date
1944
Period
Second World War
Made by
Food Industry's War Savings Stamp Drive (trade-sponsored campaign for the Canadian War Savings Stamps scheme)
Region
North America
Country
Canada
Medium
Poster
Issuer type
Corporation
Regime
Mackenzie King Government
Leader
William Lyon Mackenzie King
Audience
Domestic public
Purpose
Mobilize or secure compliance
Themes
Home front, Economy and finance
Event
World War II
Source
Identified Openly sourced: the speaker is who they say they are
Source
U.S. National Archives and Records Administration, Record Group 44, World War II Foreign Posters, retrieved October 3, 2026
Rights
Held by NARA, Unrestricted; hosted by owner decision
Food Industry's War Savings Stamp Drive, February 1944 (Canada), National Archives and Records Administration, 44-PF-613f.

Text on the object

Original (English) · read from the image, not independently checked

H.M.C.S.

[roundel:] FOOD INDUSTRY'S WAR SAVINGS STAMP DRIVE
FEBRUARY · 1944

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