How mileage is rationed, 1942 US poster: Gasoline rationing chart

How mileage is rationed

Gasoline rationing chart: four boxed panels explain the A, B, C and D mileage rations with car and motorcycle drawings, then T and E/R rations in smaller boxes, closing 'To qualify for mileage rations, you must comply with tire regulations'. The technique is faint here; it is mainly an explanatory notice, with value wording such as 'essential to the war effort' used for the C ration.

Propaganda techniques used in this poster

Date
1942
Made by
Office of Price Administration
Region
North America
Medium
Poster
Issuer type
State
Regime
Roosevelt Administration
Leader
Franklin D. Roosevelt
Audience
Domestic public
Purpose
Mobilize or secure compliance
Themes
Home front, Economy and finance
Event
World War II
Source
Identified Openly sourced: the speaker is who they say they are
Rights
Public domain (U.S. government work)
Office of Price Administration. National Archives and Records Administration, RG 44, 44-PA-1012 (NAID 514538).

Text on the object

Original (English) · read from the image, not independently checked

HOW MILEAGE IS RATIONED
The basic ration for passenger cars
A
MILEAGE RATION
"A" DRIVERS MUST DISPLAY THIS STICKER
A ration for holders of passenger car registration cards. Each page of 8 coupons is valid for 2 months.
The gallon value of the coupons is fixed by the Office of Price Administration.
The A ration is designed to provide an average of 240 miles per month; of this 150 miles is for occupational use and 90 miles is for family convenience. This is based on average of 15 miles per gallon.
Supplemental ration for passenger cars
B
MILEAGE RATION
"B" DRIVERS DISPLAY ONLY THIS STICKER
An extra ration for those who must drive more than 150 miles a month for occupational purposes. This ration allows a maximum of 470 miles a month for such purposes.
Holders of B books must carry 3 or more passengers or prove that they cannot, and that other transportation is inadequate.
B drivers receive A and B rations. The B book contains 16 coupons and is valid for 3 to 12 months depending on proven needs.
Supplemental ration for essential passenger cars
C
MILEAGE RATION
"C" DRIVERS DISPLAY ONLY THIS STICKER
[signature: Gordon (partly legible)]
An extra ration for special classes of drivers whose work is most essential to the war effort and who must use their cars more than 470 miles a month for occupational purposes.
C books are valid for 3 months.
Qualified applicants receive both A and C books, providing them with enough gasoline for proven occupational use.
The ration for motorcycles
D
MILEAGE RATION
NO STICKER FOR "D" DRIVERS
A ration for holders of motorcycle registration cards. Coupons are good until July 22, 1943.
The D ration is designed to provide an average of 240 miles per month, 150 miles for occupational use, 90 miles for family convenience.
Supplemental D books are issued for proven needs in the same way as B or C books.
T
"T" DRIVERS DISPLAY ONLY THIS STICKER
The transport ration for all commercial vehicles (except motorcycles) and military vehicles. They receive a T ration but no A ration.
E
R
NO STICKERS
The E and R books provide a ration for non-highway equipment and purposes. The E book is for small users, the R for large users.
TO QUALIFY FOR MILEAGE RATIONS, YOU MUST COMPLY WITH TIRE REGULATIONS
[imprint: U. S. Government Printing Office : 1942—O—489935]
[imprint: OFFICE OF PRICE ADMINISTRATION, WASHINGTON, D. C., NOVEMBER, 1942]