How to Keep Warm With Less Fuel This Winter, 1941 US poster: Text-led notice with a drawing of a red-roofed house, a truck

How to Keep Warm With Less Fuel This Winter

Text-led notice with a drawing of a red-roofed house, a truck and two workmen, headed 'How to keep warm with less fuel this winter' and listing four home-insulation steps. The technique is faint: the closest is a mild urgency appeal in 'Act now... while men and materials are available'.

Propaganda techniques used in this poster

Date
1941
Made by
Office of War Information
Region
North America
Medium
Poster
Issuer type
State
Regime
Roosevelt Administration
Leader
Franklin D. Roosevelt
Audience
Domestic public
Purpose
Mobilize or secure compliance
Themes
Home front, Economy and finance
Event
World War II
Source
Identified Openly sourced: the speaker is who they say they are
Rights
Public domain (U.S. government work)
Office of War Information. National Archives and Records Administration, RG 44, 44-PA-182 (NAID 513628).

Text on the object

Original (English) · read from the image, not independently checked

HOW TO KEEP WARM
WITH LESS FUEL THIS WINTER
"Winterproof" your home now to prevent heat loss...
1. Insulate walls and ceilings
2. Weatherstrip windows...caulk cracks
3. Order storm sash early
4. Have your furnace and controls checked for burning efficiency
ACT NOW...WHILE MEN AND MATERIALS ARE AVAILABLE
A U.S. Government Message from the Office of War Information
[imprint: small mark at lower right, illegible]