I'm buying bonds, are you?, 1941 US poster: Company poster for its employee bond plan

I'm buying bonds, are you?

Company poster for its employee bond plan: a grinning workman in cap and overalls holds up a fan of Defense Bonds beside the line 'I'm Buying Bonds, Are You?'. The ordinary worker offering his own example is plain-folks, and the question invites others to join in (bandwagon). Footer sends workers to the foreman for the purchase plan.

Propaganda techniques used in this poster

Date
1941
Made by
Bethlehem Steel Company
Region
North America
Medium
Poster
Issuer type
Corporation
Regime
Roosevelt Administration
Leader
Franklin D. Roosevelt
Audience
Domestic public
Purpose
Fundraise
Themes
Economy and finance, Home front
Event
World War II
Source
Identified Openly sourced: the speaker is who they say they are
Rights
Public domain (U.S. government work)
Bethlehem Steel Company. National Archives and Records Administration, RG 44, 44-PA-1077 (NAID 514604).

Text on the object

Original (English) · read from the image, not independently checked

I'm Buying Bonds
Are
You?
DEFENSE BOND
BUY U.S. DEFENSE BONDS
See your Foreman for details of Purchase Plan
(c) BETHLEHEM STEEL COMPANY