Joe Dope cleaned his rifle, oh yes, 1941 US poster: Four-panel rifle-cleaning cartoon

Joe Dope cleaned his rifle, oh yes

Four-panel rifle-cleaning cartoon: Joe Dope cleans his rifle once, misses the target a week later and is berated by a sergeant, with a barrel cross-section showing pitting. The 'Don't be a dope!' tag is name-calling, and the technique is faint beside the practical instruction.

Propaganda techniques used in this poster

Date
1941
Made by
Ordnance Department, U.S. Army; artist Will Eisner
Region
North America
Medium
Poster
Issuer type
Military
Regime
Roosevelt Administration
Leader
Franklin D. Roosevelt
Audience
Own forces
Purpose
Warn or inform
Theme
War and the military
Event
World War II
Source
Identified Openly sourced: the speaker is who they say they are
Rights
Public domain (U.S. government work)
Ordnance Department, U.S. Army. National Archives and Records Administration, RG 44, 44-PA-1143HH (NAID 514702).

Text on the object

Original (English) · read from the image, not independently checked

Joe Dope
cleaned his rifle, oh yes-
But he cleaned it just once-
and in less
Than a week the thing pits
So Joe gets no more hits
And the sergeant's remarks
you can guess!
[target board:] SCORE
JOE DOPE
BULLS EYES
MISSES
[banner:] ONE WEEK LATER
AFTER ONLY ONE CLEANING
RIFLE SWEATS....
FORMING PITS IN BARREL,
DESTROYING ACCURACY
Moral: RIFLES SHOULD BE
CLEANED EVERY DAY FOR
THREE DAYS AFTER USE!
Don't be a dope!
HANDLE EQUIPMENT RIGHT!
[signature: WARRANT OFF. Will Eisner, ORDNANCE]
[imprint:] P.M.U. H.O.D. 19/6-14
[imprint:] ORDNANCE DEPARTMENT U. S. ARMY