Keep 'em coming! Your ideas are on the attack
A close-up of a helmeted, dirt-streaked soldier aiming a submachine gun at the viewer, with explosions behind. Text reads 'Your IDEAS are on the attack. KEEP 'EM COMING!' and 'This is YOUR WAR... FIGHT IT!'; a blue box asks workers to mail ideas to Ordnance offices. The technique is identity-fusion: the reader's suggestions are equated with the soldier's fighting.
Propaganda techniques used in this poster
- Date
- 1943
- Period
- Second World War
- Made by
- Ordnance Department, Army Service Forces
- Region
- North America
- Country
- United States
- Medium
- Poster
- Issuer type
- Military
- Regime
- Roosevelt Administration
- Leader
- Franklin D. Roosevelt
- Audience
- Domestic public
- Purpose
- Mobilize or secure compliance
- Themes
- War and the military, Labor
- Event
- World War II
- Regime
- Roosevelt administration
- Leader
- Franklin D. Roosevelt
- Source
- Identified Openly sourced: the speaker is who they say they are
- Source
- U.S. National Archives and Records Administration, Record Group 44, World War II Posters, retrieved October 4, 2026
- Rights
- Public domain (U.S. government work)
Ordnance Department, Army Service Forces. National Archives and Records Administration, RG 44, 44-PA-1169 (NAID 514765).
Text on the object
Your IDEAS are on the attack KEEP 'EM COMING! This is YOUR WAR ...FIGHT IT! Ideas are weapons! Weapons win wars! Mail your ideas and sug- gestions to your local Ord- nance District Office or the Production Branch, Industrial Division, The Pentagon, Washington, D. C. [signature:] [illegible] [imprint:] U.S. GOVERNMENT PRINTING OFFICE : 1943-O-550041 ORDNANCE DEPARTMENT, ARMY SERVICE FORCES
