Lend Your Money to Your Government: Second Liberty Loan of 1917
A night view of the Treasury Department building in Washington, with a few pedestrians in the foreground, sits under the headline 'Lend your money to your government.' The text tells readers to buy a United States Government bond and states that the Treasury will pay interest every six months. The appeal is a plain financial offer set against an image of the institution backing it; the only emotional register is the dignity of the building.
Propaganda techniques used in this poster
- Date
- 1917
- Period
- First World War
- Made by
- U.S. Treasury Department (Second Liberty Loan)
- Region
- North America
- Country
- United States
- Medium
- Poster
- Issuer type
- State
- Regime
- Wilson Administration
- Leader
- Woodrow Wilson
- Audience
- Domestic public
- Purpose
- Fundraise
- Themes
- Economy and finance, War and the military
- Event
- World War I
- Regime
- Wilson administration
- Leader
- Woodrow Wilson
- Source
- Identified Openly sourced: the speaker is who they say they are
- Source
- U.S. National Archives (NARA), RG 4 (U.S. Food Administration), World War I Posters (NAID 512439), retrieved October 3, 2026
- Rights
- NARA Unrestricted; hosted by owner decision
U.S. Treasury Department (Second Liberty Loan). National Archives and Records Administration, 4-P-187.
Text on the object
Lend Your Money to Your Government BUY A UNITED STATES GOVERNMENT BOND SECOND LIBERTY LOAN OF 1917 U.S. Treasury will pay you interest every six months
