Margie poster SP no. 5, 1944 US poster: Colour poster in the 'Margie' series of letters to soldiers

Margie poster SP no. 5

Colour poster in the 'Margie' series of letters to soldiers: a woman in overalls and a striped blouse, resting her head on one hand, reads a note beside a lunch pail. A handwritten note signed 'Margie' urges the reader to save pay, with a printed checklist of soldiers' deposits, transfer accounts, allotments, War Bonds and insurance. The tell is the girl-at-home voice (plain-folks), with homecoming scenes attached to saving (transfer).

Propaganda techniques used in this poster

Date
1944
Made by
U.S. War Department (Army savings promotion), printed by U.S. Government Printing Office
Region
North America
Medium
Poster
Issuer type
Military
Regime
Roosevelt Administration
Leader
Franklin D. Roosevelt
Audience
Own forces
Purpose
Fundraise
Themes
Economy and finance, War and the military, Home front
Event
World War II
Source
Identified Openly sourced: the speaker is who they say they are
Rights
Public domain (U.S. government work)
U.S. War Department. National Archives and Records Administration, RG 44, 44-PA-1334D (NAID 514985).

Text on the object

Original (English) · read from the image, not independently checked

SOLDIERS' DEPOSITS
PERSONAL TRANSFER ACCOUNT
CLASS E ALLOTMENTS OF PAY
WAR BONDS
NATIONAL SERVICE LIFE INSURANCE
and we gals can hardly
wait to swap our
overalls for aprons
when you come home.
Of course it may
take a little time
for us to get settled
down, but the money
you put aside now
from each pay will
speed the day.
Love,
Margie
MARGIE POSTER SP NO. 5
[imprint:] U.S. GOVERNMENT PRINTING OFFICE : 1944 - O-604495
C OVERSEAS AND PASSING THROUGH PE (1): FOR DISPLAY IN ORDERLY OR DAY ROOMS; POST EXCHANGES OVERSEAS AND IN PE (1); RECREATION HALLS, OVERSEAS AND IN PE (1); RED CROSS INSTALLATIONS OVERSEAS AND IN PE (1); PE (SAVINGS PROMOTION OFF) (50); T OF OPNS (SAVINGS PROMOTION OFF) (10); SV C (OVERSEAS) (SAVINGS PROMOTION OFF) (10); BASE COMD (SAVINGS PROMOTION OFF) (10); ISLAND COMD (SAVINGS PROMOTION OFF) (10); AREAS (SAVINGS PROMOTION OFF) (10).