"Да здравствует Коммунистическая партия Советского Союза!": rooftop slogan, Moscow
Across the skyline, beside the river and the high-rise CMEA building, a long line of tall letters runs along the roof of a large apartment block: 'Long live the Communist Party of the Soviet Union!' The slogan is pure acclamation, a virtue-word substitute that makes no testable claim, placed at roof height so it reads from the river embankment.
- Date
- 1975
- Period
- Cold War
- Made by
- Not named; rooftop lettering on a Moscow apartment building (Fortepan catalogue: Taras Shevchenko Embankment toward Kutuzov Bridge)
- Country
- Soviet Union
- Medium
- Signs and banners
- Issuer type
- Party
- Regime
- Soviet Union
- Leader
- Leonid Brezhnev
- Audience
- Domestic public
- Techniques
- Glittering generalities
- Source
- Identified Openly sourced: the speaker is who they say they are
- Source
- Fortepan (donor: Urbán Tamás), retrieved October 2, 2026
- Rights
- CC BY-SA 3.0 (Fortepan site footer); covers the photograph only
Fortepan / Urbán Tamás, ID 89340 (CC BY-SA 3.0)
Text on the object
[illegible]А ЗДРАВСТВУЕТ КОММУНИСТИЧЕСКАЯ ПАРТИЯ СОВЕТСКОГО СОЮЗА!
[illegible] live the Communist Party of the Soviet Union!
Read from an enlarged crop of the committed image; the first letter of the line is hidden by the building at left and is not read.
