Muchas vidas se salvaron, Peru drought aid poster (Spanish poster distributed in Lima)
A Peruvian drought-relief poster. A seated man in a poncho and hat, a woman and a boy sit before mountains beside sacks marked CEBADA and TRIGO (barley, wheat). The headline says many lives were saved and the foot credits a Peru-United States cooperative program for drought victims. The tell is plain-folks: named, ordinary highland villagers carry the claim that the aid worked, with no figures given.
Propaganda techniques used in this poster
- Date
- January 1, 1958
- Period
- Cold War
- Made by
- U.S. Information Agency (predecessor: State Department International Information and Educational Exchange Program), Propaganda Posters Distributed in Asia, Latin America and the Middle East series
- Region
- North America
- Country
- United States
- Medium
- Poster
- Issuer type
- State
- Regime
- Eisenhower Administration
- Leader
- Dwight D. Eisenhower
- Audience
- Foreign public
- Purpose
- Reassure
- Themes
- Health, Economy and finance
- Event
- Cold War
- Source
- Unidentified Source blurred: contractors, cutouts, buried disclosure
- Source
- U.S. National Archives (NARA), RG 306, Posters Distributed in Asia, Latin America, Middle East, retrieved October 4, 2026
- Rights
- Public domain (U.S. government work; NARA RG 306)
U.S. Information Agency / Department of State, January 1, 1958. National Archives, Record Group 306 (NAID 6948891, 306-PPB-68).
Text on the object
Muchas vidas se salvaron CEBADA TRIGO PROGRAMA COOPERATIVO PERU-ESTADOS UNIDOS DE AYUDA PARA LOS AFECTADOS POR LA SEQUIA IMP. "EL CONDOR" AMARGURA 983 LIMA-PERU
Many lives were saved BARLEY WHEAT PERU-UNITED STATES COOPERATIVE PROGRAM OF AID FOR THOSE AFFECTED BY THE DROUGHT Printed by "El Condor", Amargura 983, Lima, Peru
Pencilled English glosses added by an archivist or the distribution post are not part of the printed text.
