Protection in a Bottle, 1944 US poster: A helmeted soldier dabs insect repellent on his cheek while an arrow points

Protection in a Bottle

A helmeted soldier dabs insect repellent on his cheek while an arrow points to the bottle, under 'Protection in a bottle' and 'Use your insect repellent as directed!'. The footer 'Fight the peril behind the lines' frames insects as an enemy, a mild fear-appeal; the technique is faint.

Propaganda techniques used in this poster

Date
1944
Made by
U.S. Army (artist Frank Bensing)
Region
North America
Medium
Poster
Issuer type
Military
Regime
Roosevelt Administration
Leader
Franklin D. Roosevelt
Audience
Own forces
Purpose
Warn or inform
Themes
War and the military, Health
Event
World War II
Source
Identified Openly sourced: the speaker is who they say they are
Rights
Public domain (U.S. government work)
U.S. Army. National Archives and Records Administration, RG 44, 44-PA-1593 (NAID 515258).

Text on the object

Original (English) · read from the image, not independently checked

PROTECTION
in a bottle

USE YOUR INSECT REPELLENT AS DIRECTED !

FIGHT THE PERIL BEHIND THE LINES

[signature:] FRANK BENSING 44
[imprint:] U.S. GOVERNMENT PRINTING OFFICE : 1944--O-574718