Sewing electrically heated flying suits with a smile, so that our boys can make it hot for the Axis. This is our war!
Colour photograph of three women at industrial sewing machines stitching blue-grey cloth, the nearest smiling down at her work, above the line 'This is our war!'. The tells are the smiling ordinary worker (plain-folks) and the answer to 'Who said this is a man's war?', which places women inside the war effort as shared owners of it.
Propaganda techniques used in this poster
- Date
- 1942
- Period
- Second World War
- Made by
- Selwyn, Ltd., New York (poster no. 15, 'This is our war'); photograph credit partly cut off ('Wesley Bal')
- Region
- North America
- Country
- United States
- Medium
- Poster
- Issuer type
- Mixed
- Regime
- Roosevelt Administration
- Leader
- Franklin D. Roosevelt
- Audience
- Domestic public
- Purpose
- Recruit
- Themes
- Home front, Labor, Gender and suffrage
- Event
- World War II
- Regime
- Roosevelt administration
- Leader
- Franklin D. Roosevelt
- Source
- Identified Openly sourced: the speaker is who they say they are
- Source
- U.S. National Archives and Records Administration, Record Group 44, World War II Posters, retrieved October 4, 2026
- Rights
- Public domain (U.S. government work)
Selwyn, Ltd.. National Archives and Records Administration, RG 44, 44-PA-1718 (NAID 515388).
Text on the object
Sewing electrically heated flying suits with a smile—so that our boys can make it HOT for the AXIS. Who said "This is a man's war?"— This is OUR war! [credit: WESLEY BAL (cut off)] [imprint: Copyright 1942 Selwyn, Ltd. New York, N. Y. No. 15]







