The Red Target Is Your Home PO-44-E, 1951 US poster: A giant red-uniformed soldier with a sickle and hammer looms over

The Red Target Is Your Home PO-44-E (English poster distributed in Manila)

A giant red-uniformed soldier with a sickle and hammer looms over a thatched house while smaller soldiers seize a child and a woman. A text box warns that communists break up families and that in the Philippines the family is the basic group, and a strip advertises the movie 'This Is My Home'. The tell is fear-appeal: threatened children and mothers stand for the claim that the state is everything under communism.

Propaganda techniques used in this poster

Date
October 3, 1951
Period
Cold War
Made by
U.S. Information Agency (predecessor: State Department International Information and Educational Exchange Program), Propaganda Posters Distributed in Asia, Latin America and the Middle East series
Region
North America
Medium
Poster
Issuer type
State
Regime
Truman Administration
Leader
Harry S. Truman
Audience
Foreign public
Purpose
Warn or inform
Themes
Home front, War and the military
Event
Cold War
Source
Unidentified Source blurred: contractors, cutouts, buried disclosure
Rights
Public domain (U.S. government work; NARA RG 306)
U.S. Information Agency / Department of State, October 3, 1951. National Archives, Record Group 306 (NAID 6949071, 306-PPB-170).

Text on the object

Original (English) · read from the image, not independently checked

THE RED TARGET IS YOUR HOME!

IT CAN HAPPEN HERE -- BUT IT MUST NOT HAPPEN HERE! THE RECORD OF THE COMMUNISTS IS CLEAR. THEY HAVE DISRUPTED FAMILIES--BROKEN THEM APART IN EVERY LAND THEY CONTROL. HAPPY FAMILY LIFE CANNOT EXIST IN THE COMMUNIST SCHEME OF THINGS. THE STATE IS EVERYTHING.
IN THE PHILIPPINES THE FAMILY IS THE BASIC GROUP. LET US KEEP IT THAT WAY!

See the movie "THIS IS MY HOME"