This is our war!
Color photograph of an older woman in a gingham blouse holding a censored overseas letter, a mailbox behind her. The caption quotes 'Tom', a serviceman, asking the home front to keep sending equipment, and the slogan reads 'This is OUR war!'. The technique is plain-folks, an ordinary mother, joined to a soldier's testimonial.
Propaganda techniques used in this poster
- Date
- 1942
- Period
- Second World War
- Made by
- Selwyn, Ltd., New York
- Region
- North America
- Country
- United States
- Medium
- Poster
- Issuer type
- Mixed
- Regime
- Roosevelt Administration
- Leader
- Franklin D. Roosevelt
- Audience
- Domestic public
- Purpose
- Mobilize or secure compliance
- Themes
- Home front, War and the military
- Event
- World War II
- Regime
- Roosevelt administration
- Leader
- Franklin D. Roosevelt
- Source
- Identified Openly sourced: the speaker is who they say they are
- Source
- U.S. National Archives and Records Administration, Record Group 44, World War II Posters, retrieved October 4, 2026
- Rights
- Public domain (U.S. government work)
Selwyn, Ltd.. National Archives and Records Administration, RG 44, 44-PA-401 (NAID 513852).
Text on the object
And Tom says: "Tell the boys back home to just keep shoving us the stuff -- and we'll drive it, fly it, shoot it, on to the enemy! And from all of us to all of them a million thanks!" This is OUR war! [on envelope:] EXAMINER 5,595 [on envelope:] GROW M[illegible] DIG FOR VICTORY [imprint:] Copyright 1942 Selwyn, Ltd. New York, N. Y. No. 10







