3,000 Children Die From it Every Year
A photograph of a smiling girl cuddling a kitten fills the sheet, with a white circle printed '3,000 children die from it every year'. The tell is the contrast between a healthy child and a death figure, with 'it' left unnamed on the visible sheet.
Propaganda techniques used in this poster
- Date
- 1939
- Period
- Second World War
- Made by
- H.M. Stationery Office (issuing department not named on the poster); printed by Multi Machine Plates Ltd, London
- Region
- Western and Central Europe
- Country
- United Kingdom
- Medium
- Poster
- Issuer type
- State
- Regime
- Churchill Government
- Leader
- Winston Churchill
- Audience
- Domestic public
- Purpose
- Warn or inform
- Themes
- Health, Home front
- Event
- World War II
- Leader
- Winston Churchill
- Source
- Identified Openly sourced: the speaker is who they say they are
- Source
- U.S. National Archives and Records Administration, Record Group 44, World War II Foreign Posters, retrieved October 3, 2026
- Rights
- Public domain (UK Crown copyright, 50 years from publication, expired before 1996; no URAA restoration)
H.M. Stationery Office (issuing department not named on the poster); item from the US National Archives, WWII Foreign Posters (NARA 44266590).
Text on the object
3,000 CHILDREN DIE FROM IT EVERY YEAR PRINTED FOR H.M. STATIONERY OFFICE BY MULTI MACHINE PLATES LTD. LONDON E.C.4. 51-2571







