Is Your Child Protected?
A photograph of a toddler being bathed, framed by a white triangle and a red disc, carries one question: 'Is your child protected?'. The poster states no fact and no remedy; the fear appeal lies in the unanswered question put to a parent.
Propaganda techniques used in this poster
- Date
- 1939
- Period
- Second World War
- Made by
- British government health department (not named on the poster); printed for HMSO by Multi Machine Plates Ltd, London
- Region
- Western and Central Europe
- Country
- United Kingdom
- Medium
- Poster
- Issuer type
- State
- Regime
- Churchill Government
- Leader
- Winston Churchill
- Audience
- Domestic public
- Purpose
- Mobilize or secure compliance
- Themes
- Health, Home front
- Event
- World War II
- Leader
- Winston Churchill
- Source
- Identified Openly sourced: the speaker is who they say they are
- Source
- U.S. National Archives and Records Administration, Record Group 44, World War II Foreign Posters, retrieved October 3, 2026
- Rights
- Public domain (UK Crown copyright, 50 years from publication, expired before 1996; no URAA restoration)
Crown copyright (UK government), 1939-1945; U.S. National Archives, NAID 44266584, Local Identifier 44-PF-207b.
Text on the object
IS YOUR CHILD PROTECTED ? PRINTED FOR H.M. STATIONERY OFFICE BY MULTI MACHINE PLATES LTD. LONDON E.C.4. 51-2571







