Wasted Petrol is Another Ship Lost, 1939 UK poster: A downward arrow carries the word WASTED over a lorry and a motorcycle

Wasted Petrol is Another Ship Lost

A downward arrow carries the word WASTED over a lorry and a motorcycle, while a sinking ship is drawn across the word PETROL. The text says 'You wouldn't risk being killed for a gallon of petrol or a joyride, so don't make seamen do it for you', tying private fuel use to sailors' deaths (fear-appeal).

Propaganda techniques used in this poster

Date
1939
Made by
His Majesty's Stationery Office (petrol economy campaign); artist Abram Games; printer Elm Press (N.R.P. Co., Ltd.)
Region
Western and Central Europe
Medium
Poster
Issuer type
State
Regime
Churchill Government
Leader
Winston Churchill
Audience
Domestic public
Purpose
Mobilize or secure compliance
Themes
Home front, Economy and finance
Event
World War II
Source
Identified Openly sourced: the speaker is who they say they are
Rights
Public domain (UK Crown copyright, 50 years from publication, expired before 1996; no URAA restoration)
His Majesty's Stationery Office; artist Abram Games; printer Elm Press (N.R.P. Co., Ltd.). National Archives and Records Administration, NAID 44266384 (44-PF-142d).

Text on the object

Original (English) · read from the image, not independently checked

A. GAMES R.E.

WASTED
PETROL
IS ANOTHER SHIP LOST

YOU WOULDN'T RISK BEING KILLED FOR A GALLON OF PETROL
OR A JOYRIDE, SO DON'T MAKE SEAMEN DO IT FOR YOU

Printed for H.M. Stationery Office by Elm Press (N.R.P. Co., Ltd.), 51-1958
C.G.E. P.R2 57