Winchester - England (Winchester, The Ancient Capital)
A sepia photograph of Winchester Cathedral seen through trees over the town's roofs, captioned 'Winchester, The Ancient Capital', with 'ENGLAND' in large stencil letters along the foot. It is a tourism poster. The tell is the honorific 'The Ancient Capital', a virtue phrase offered in place of any visit information; the sheet carries no war message.
Propaganda techniques used in this poster
- Date
- 1939
- Period
- Second World War
- Made by
- City of Winchester and the Travel & Industrial Development Association, London (printed by Clarke & Sherwell Ltd); photograph by Herbert Felton
- Region
- Western and Central Europe
- Country
- United Kingdom
- Medium
- Poster
- Issuer type
- State
- Regime
- Churchill Government
- Leader
- Winston Churchill
- Audience
- Domestic public
- Purpose
- Persuade or win support
- Theme
- Economy and finance
- Event
- World War II
- Leader
- Winston Churchill
- Source
- Identified Openly sourced: the speaker is who they say they are
- Source
- U.S. National Archives and Records Administration, Record Group 44, World War II Foreign Posters, retrieved October 3, 2026
- Rights
- Held by NARA, Unrestricted; hosted by owner decision (UK Crown copyright, published 1939-1945, 50 years expired)
City of Winchester and Travel & Industrial Development Association; photograph by Herbert Felton; printed by Clarke & Sherwell Ltd, National Archives and Records Administration, 44-PF-533.
Text on the object
WINCHESTER The Ancient Capital ENGLAND Photo by HERBERT FELTON [imprint:] Printed in England for the City of Winchester, and the Travel & Industrial Development Association, 6 Arlington Street, London, by Clarke & Sherwell Ltd.







