A wrong address here puts his address here, 1944 US poster: Shipping-label poster on a wooden crate

A wrong address here puts his address here

Shipping-label poster on a wooden crate: a stencilled address is cut across by a brush-stroke headline, and a knothole in the crate shows a wrecked aircraft at night. The pairing implies a misaddressed shipment ends at a lost aircraft, a fear-appeal about consequences aimed at supply personnel.

Propaganda techniques used in this poster

Date
1944
Made by
U.S. War Department (Graphic Training Aid 38-1)
Region
North America
Medium
Poster
Issuer type
Military
Regime
Roosevelt Administration
Leader
Franklin D. Roosevelt
Audience
Own forces
Purpose
Mobilize or secure compliance
Themes
War and the military, Home front
Event
World War II
Source
Identified Openly sourced: the speaker is who they say they are
Rights
Public domain (U.S. government work)
U.S. War Department. National Archives and Records Administration, RG 44, 44-PA-299 (NAID 513746).

Text on the object

Original (English) · read from the image, not independently checked

[crate stencil, cropped:] 30-ORD II A334
A WRONG ADDRESS HERE
PUTS HIS ADDRESS HERE
[imprint:] Identification of Separate Shipments "Wrong Address Here Puts His Address Here," approved War Department Graphic Training Aid 38-1, War Department 27 July 1944 (reproduction without permission prohibited).
[imprint:] U.S. Government Printing Office : 1944-O-[number illegible]