Forensic Research Archive of Manipulation and Exploitation
Big Guns of the Home Front: Action Stations Everyone, 1941 Canada poster: Two factory chimneys, drawn from above as twin gun

Big Guns of the Home Front: Action Stations Everyone

Two factory chimneys, drawn from above as twin gun barrels, smoke over a plant under the headline 'BIG GUNS OF THE HOME FRONT'. The weapon's menace is carried over to industrial output (transfer), and 'Action Stations Everyone' borrows naval alert language to address every civilian as crew (identity-fusion).

Propaganda techniques used in this poster

TransferIdentity fusion
Date
1941
Period
Second World War
Made by
Director of Public Information, Ottawa, under authority of the Minister of National War Services (J. T. Thorson); artist Leslie J. Trevor
Region
North America
Country
Canada
Medium
Poster
Issuer type
State
Regime
Mackenzie King Government
Leader
William Lyon Mackenzie King
Audience
Domestic public
Purpose
Mobilize or secure compliance
Themes
Home front, War and the military, Labor
Event
World War II
Source
Identified Openly sourced: the speaker is who they say they are
Source
U.S. National Archives and Records Administration, Record Group 44, World War II Foreign Posters, retrieved October 3, 2026
Rights
Public domain (Canadian Crown copyright, 50 years from publication, expired; no URAA restoration)
Director of Public Information under the Minister of National War Services, Ottawa; artist Leslie J. Trevor. U.S. National Archives (RG 44).

Text on the object

Original (English) · read from the image, not independently checked

BIG GUNS OF
THE HOME FRONT

ACTION STATIONS Everyone

[signature:] TREVOR

ISSUED BY THE DIRECTOR OF PUBLIC INFORMATION, UNDER AUTHORITY OF HON. J. T. THORSON, MINISTER OF NATIONAL WAR SERVICES, OTTAWA.   PRINTED IN CANADA   IE-4

More propaganda examples that use the same techniques

Fragments of the Abydos king list from Ramesses II's temple, in the British Museum: rows of royal cartouchesNew Kingdom EgyptFragments of the Abydos king list from Ramesses II's temple, in the British Museum: rows of royal cartouches0000 · Card stacking, TransferClay cylinder with the Ehulhul inscription of Nabonidus, king of Babylon, describing work on three templesNeo Babylonian EmpireClay cylinder with the Ehulhul inscription of Nabonidus, king of Babylon, describing work on three temples0000 · TransferSeated limestone statue of Hatshepsut as king, with feminine royal titles on the throne, reassembled from fragments broken up at Deir el-BahriNew Kingdom EgyptSeated limestone statue of Hatshepsut as king, with feminine royal titles on the throne, reassembled from fragments broken up at Deir el-Bahri0000 · Transfer, TestimonialGlazed-brick panel with a striding lion, from Babylon (reign of Nebuchadnezzar II)Neo Babylonian EmpireGlazed-brick panel with a striding lion, from Babylon (reign of Nebuchadnezzar II)0000 · TransferLimestone relief block of Ramesses II wearing the White Crown, a jubilee relief from his temple at HerakleopolisNew Kingdom EgyptLimestone relief block of Ramesses II wearing the White Crown, a jubilee relief from his temple at Herakleopolis0000 · TransferLine drawing of the Great Kadesh battle relief on the walls of the Ramesseum, from Breasted's History of EgyptNew Kingdom EgyptLine drawing of the Great Kadesh battle relief on the walls of the Ramesseum, from Breasted's History of Egypt0000 · Card stacking, TransferContent noteGypsum alabaster slab inscribed in cuneiform, from Nimrud (Kalhu), reign of Ashurnasirpal IINeo Assyrian EmpireGypsum alabaster slab inscribed in cuneiform, from Nimrud (Kalhu), reign of Ashurnasirpal II0000 · Transfer, Glittering generalitiesEgyptian alabaster jar inscribed with the name of Xerxes the Great in four languages (Old Persian, Elamite, Babylonian, Egyptian), 486 to 466 BCEAchaemenid EmpireEgyptian alabaster jar inscribed with the name of Xerxes the Great in four languages (Old Persian, Elamite, Babylonian, Egyptian), 486 to 466 BCE0000 · Transfer