"批判资产阶级法权思想，全心全意为人民服务！" (Criticize bourgeois-right thinking, serve the people wholeheartedly), Shanghai poster
A crowded, well-stocked shop in winter, with shoppers, staff, children and Mao's Little Red Book in view, under a red banner reading 'Criticize bourgeois-right thinking, serve the people wholeheartedly!'. The slogan uses virtue phrases ('serve the people') as the warrant for a campaign line, with no testable claim attached (glittering generalities).
- Date
- 1976
- Period
- Cold War
- Made by
- People's Republic of China (issuing body not named; catalogued by the museum as 'Li Yifei, Zhang Guiming, Xu Zhiwen, Shanghai, 1976')
- Region
- East Asia
- Country
- China
- Medium
- Poster
- Issuer type
- Mixed
- Leader
- Mao Zedong
- Audience
- Domestic public
- Themes
- Economy and finance, Labor
- Event
- Cultural Revolution
- Techniques
- Glittering generalities
- Leader
- Mao Zedong
- Source
- Identified Openly sourced: the speaker is who they say they are
- Source
- Etnografiska museet / Världskulturmuseerna (Museum of Ethnography, Stockholm), inv. 1996.20.0004, via Europeana, retrieved October 2, 2026
- Rights
- CC BY 4.0 (image, per museum object page; item record CC0 on Europeana)
Etnografiska museet / Världskulturmuseerna, 1996.20.0004, CC BY 4.0. Poster: Li Yifei, Zhang Guiming, Xu Zhiwen, Shanghai, 1976
Text on the object
批判资产阶级法权思想，全心全意为人民服务！ 发展经济保障供给 [red banner, top left] [smaller shop signs and notices: illegible] 1996.20.4 [museum inventory number, added by the museum's photograph]
Criticize bourgeois-right thinking, serve the people wholeheartedly! / Develop the economy, guarantee supply. / [small signs illegible]
Read from the 800 px museum image. Translation by machine, not verified by a fluent reader.
