Dubbing keeps 'em... dry, soft, long lasting
Army boot-care sheet: a lace-up boot sits at the centre with a duck labelled 'dry', a baby labelled 'soft' and a tortoise labelled 'long lasting'. Each animal or figure carries a familiar quality over to the dubbed boot, a transfer device in cartoon form, with a note to display the sheet for two weeks only.
Propaganda techniques used in this poster
- Date
- 1941
- Period
- Second World War
- Made by
- U.S. Army, Army Conservation Program
- Region
- North America
- Country
- United States
- Medium
- Poster
- Issuer type
- Military
- Regime
- Roosevelt Administration
- Leader
- Franklin D. Roosevelt
- Audience
- Own forces
- Purpose
- Mobilize or secure compliance
- Theme
- War and the military
- Event
- World War II
- Regime
- Roosevelt administration
- Leader
- Franklin D. Roosevelt
- Source
- Identified Openly sourced: the speaker is who they say they are
- Source
- U.S. National Archives and Records Administration, Record Group 44, World War II Posters, retrieved October 4, 2026
- Rights
- Public domain (U.S. government work)
U.S. Army. National Archives and Records Administration, RG 44, 44-PA-707 (NAID 514188).
Text on the object
(POST IMMEDIATELY ON ORGANIZATION BULLETIN BOARD — DISPLAY FOR 2 WEEKS ONLY) GPO 617288 DUBBING keeps 'em... dry soft long lasting SAVE ACP No. 99-P-15 (6) Distribution: C(1); No oversea distribution. For explanation of symbols, see FM 21-6
