Emergency! Your help is needed to can the crops
Text-only recruitment notice under a U.S. flag: 'Emergency!' heads a call for men, women and older boys and girls to work in canneries at prevailing wages with the U.S. Crop Corps. The urgency framing, that crops will be lost unless canned quickly, is a mild fear-appeal, and the closing 'help feed our fighters' is a flag-and-service appeal.
Propaganda techniques used in this poster
- Date
- 1943
- Period
- Second World War
- Made by
- War Manpower Commission, U.S. Employment Service, U.S. Crop Corps (OWI Poster No. 69)
- Region
- North America
- Country
- United States
- Medium
- Poster
- Issuer type
- State
- Regime
- Roosevelt Administration
- Leader
- Franklin D. Roosevelt
- Audience
- Domestic public
- Purpose
- Recruit
- Themes
- Home front, Labor
- Event
- World War II
- Regime
- Roosevelt administration
- Leader
- Franklin D. Roosevelt
- Source
- Identified Openly sourced: the speaker is who they say they are
- Source
- U.S. National Archives and Records Administration, Record Group 44, World War II Posters, retrieved October 4, 2026
- Rights
- Public domain (U.S. government work)
War Manpower Commission. National Archives and Records Administration, RG 44, 44-PA-383 (NAID 513835).
Text on the object
EMERGENCY! Your help is needed to can the crops If the crops from this locality are to be saved, they must be canned quickly. Men and women, older boys and girls are needed to work in the canneries. They will be paid prevailing wages. Work with the U.S. Crop Corps and help feed our fighters See your local office of U.S. EMPLOYMENT SERVICE U.S. CROP CORPS [imprint: WAR MANPOWER COMMISSION] [imprint: OWI Poster No. 69. Additional copies may be obtained upon request from the Division of Public Inquiries, Office of War Information, Washington, D. C.] [imprint: U. S. GOVERNMENT PRINTING OFFICE : 1943—O—531428]
